Sodium Lauroamphoacetate

Thoroughly cleanses makeup, oil and impurities in a single step.

Exfoliating body scrub to smooth and refresh skin. Gently buffs away dull, dry skin to reveal a brighter, more even texture. Formulated with sea salt, niacinamide, and botanical extracts to polish and nourish. Leaves skin soft, radiant, and rejuvenated after each use.

This pH-balanced gel formula lathers to cleanse and replenish, leaving the skin feeling nourished and is gentle enough for all skin types.

The bestselling trio our founder swears by. A daily ritual designed to cleanse, brighten, and deeply hydrate your skin. Free gift limited to first-time purchasers. Offer cannot be combined with other discounts.

This bundle of bestsellers gives you a simple, quick routine for morning and night. Together, this trio helps with breakouts, acne scars, sunspots, and evening overall skin tone.

Two must-have cleansing essentials that get off sweat, makeup, and daily grime—at home and on the go.

A super-fresh foaming face wash to deliver a deep, satisfying cleanse without stripping skin.

A travel-friendly mini of our super-fresh foaming face wash that delivers a deep, satisfying cleanse without stripping skin.

Get a-OUAI to LA without leaving your shower. Smell like you’re almost famous with travel sizes of our Detox Shampoo to clarify your scalp & strands, Scalp & Body Scrub to exfoliate from head to toe and Body Cleanser to gently cleanse—all in the velvety-rich & rosy Melrose Place scent. Shop the set for $38 ($52 value).

Need a holiday? Let us whisk you away with our limited edition St. Barts scent that has notes of dragonfruit, orange blossom, tuberose & musk. This exotic blend of sugar and coconut oil exfoliates & nourishes your scalp & body so you can enjoy paradise all year long. Vacay is only a shower a-OUAI.

Scrub the drama out of your life (and scalp). This blend of sugar and coconut oil cuts thru to cleanse your hair & body, while calming the crazy. This deep-cleansing, foaming scrub gives a fresh start to your scalp and skin.

Wanna get-a-OUAI? Scrub the drama out of your life (and scalp). This blend of sugar and coconut oil cuts thru to cleanse your hair & body, while calming the crazy.

Scrub the drama out of your life (and scalp). This blend of sugar and coconut oil cuts thru to cleanse your hair & body, while calming the crazy.

Multi-function oil texture shampoo for all hair and skin types This multi-functional cleansing nectar is the perfect all-in-one solution for both your hair and body. Its delicate, oil-based texture gently cleanses while delivering hydration, for soft lightweight hair and suppled, moisturized skin.

Moisturizing shower gel that gently cleanses and hydrates the skin Shower gel that gently cleanses the skin, adding softness and hydration. Its creamy foam and luxurious fragrance turn a daily beauty ritual into a pampering experience.

Sulfate + Silicone Free Shampoo A nutrient-rich shampoo formulated with 2% Apple Amino Acids that gently removes build-up and balances the scalp for visibly healthier + shinier hair . + Gently breaks down dirt, oil + pollution + Restores scalp hydration + Improves shine + health of hair Size : 10.0 oz

The foundation of healthy hair. Our best-selling duo—now travel-sized—gently removes residue and delivers lasting moisture, getting hair to its healthiest state.

Instantly moisturizes rough, dry skin to reveal skin that‘s deeply radiant and 4x as smooth. Best for: Rough, dry skin.

Turn up the volume to levels that would upset the neighbours with this kit, with Aloe Vera, Sodium Hyaluronate and Australian Macadamia Nut extract to take limp strands sky-high. Clinically proven to increase the appearance of hair thickness by 80% after 2 weeks & by 122% after 4 weeks* size: 3.04 fl. oz.

For volume so loud the neighbours will complain. Our sulphate-free, aloe-based, volumising shampoo that will naturally clean you up without weighing you down.

For volume so loud the neighbours will complain, this wash day duo will give you instant all day volume, while helping to increase hair density for healthier, thicker looking hair over time.

For volume so loud the neighbours will complain, this thickening trio adds serious body and nourishes strands for visibly fuller looking hair.

Lather in luxury. This illuminating shampoo richly hydrates and smoothes, transforming dull strands into glossy locks. So brilliant.

Why it's WOW Unique, sulfate-free formula within our curl enhancing shampoo leaves NO residues for optimum scalp and hair conditions, and bouncier, weightless curls Hooked curly hair shampoo features our proprietary Procapil® blend to help “anchor” strands at the root, preventing excessive shedding or hair loss from…

WHY IT’S WOW Rich-lathering, sulfate-free, residue-free cleanse for all hair types Formulated with hyaluronic acid + four types of nutrient-rich marine algae to deliver a surge of hydration to hair and scalp Rinses away completely, for 100% clean hair + scalp Keeps strands in pristine condition - silky, supple, +…

Why it's WOW Long, strong, healthiest-looking hair starts at the scalp with this easy 2-step prep 100% clean, sulfate-free Color Security Shampoo rinses out completely, leaves no ingredients on scalp that could block follicles or impede Youth Juice absorption Applied to residue-free scalp surface, Youth Juice Scalp…

Flawless Hydrating Detangling Shampoo gently cleanses and restores elasticity. Infused with Brazilian Bacuri Butter and Rice Oil complex to hydrate and detangle making hair more manageable.