Proline

Strengthening conditioner formulated to repair weakened bonds and replenish damaged hair. Deeply nourishes and detangles while helping to restore elasticity. Formulated with bonding technology, argan oil, and quinoa protein to smooth and strengthen strands.

Bonding shampoo, conditioner, and lightweight leave-in conditioner to cleanse, repair, and protect. Strengthens and restores hair by helping rebuild broken bonds while improving softness and manageability.

Bonding serum to strengthen, smooth, and add shine. Formulated to strengthen and protects hair to help reduce breakage and minimize split ends. Infused with bonding technology, argan oil, and chia seed extract to deeply nourish strands. Smooths frizz and adds a healthy, glossy finish for all hair types.

Strengthening shampoo to repair and protect damaged hair. Gently cleanses while reinforcing weak, brittle strands. Formulated with bonding technology, argan oil, and quinoa protein to restore strength and shine. Helps reduce breakage, leaving hair smooth, soft, and resilient.

This effortless trio delivers skin-like coverage, a bronzed flush, and hydrating protection for a sunkissed look without the sun. Each formula blends seamlessly into skin, enhancing your complexion without caking, creasing, or feeling heavy. Your quickest and easiest routine for glowing skin.

This effortless trio delivers skin-like coverage, a bronzed flush, and hydrating protection for a sunkissed look without the sun. Each formula blends seamlessly into skin, enhancing your complexion without caking, creasing, or feeling heavy. Your quickest and easiest routine for glowing skin.

Our SPF 50 hydrates just as well as it protects. This gel-cream sunscreen has a dewy, glowy finish that perks up skin and keeps skin moisturized.

Visibly clear signs of zombie cell damage* with a breakthrough 6.1% Tri-Senolytic System™ featuring 3% Eterwell Youth™. This patent-pending formula visibly reverses 6 years in 2 weeks** while restoring the look of plump, firm, radiant skin. A new standard in skincare.

Saturate skin in our breakthrough formula, expertly-designed to reveal next-gen biorich bounce and glow.

This lightweight gel cream helps to strengthen the skin's moisture barrier while infusing skin with long-lasting, plumping hydration.

This lightweight gel cream moisturizer infuses skin with three forms of hyaluronic acid, coconut water and ceramides for long-lasting hydration. Discover our newly improved formula—now featuring coconut water and cherry extract for added hydration, and the removal of pineapple enzymes for an even gentler experience.

This fragrance-free, lightweight jelly-serum delivers skin-drenching hydration to help soothe skin and support suppleness.

This lightweight gel cream helps to strengthen the skin's moisture barrier while infusing skin with long-lasting, plumping hydration.

This lightweight gel cream moisturizer infuses skin with three forms of hyaluronic acid, coconut water and ceramides for long-lasting hydration. Discover our newly improved formula—now featuring coconut water and cherry extract for added hydration, and the removal of pineapple enzymes for an even gentler experience.

This pH-balanced gel formula lathers to cleanse and replenish, leaving the skin feeling nourished and is gentle enough for all skin types.

Total Skin Reset. Spray-on vegan collagen + probiotic serum that fast tracks clean, active ingredients into skin to hydrate, soothe, and visibly firm—for your healthiest-looking skin. Dermatologist tested. Hypoallergenic. Non-acnegenic. Safe for sensitive skin. 95% naturally derived.

Total Skin Reset. Spray-on vegan collagen + probiotic serum that fast tracks clean, active ingredients into skin to hydrate, soothe, and visibly firm—for your healthiest-looking skin. Dermatologist tested. Hypoallergenic. Non-acnegenic. Safe for sensitive skin. 95% naturally derived.

The Power of Botanicals in Scent Refresh your skin and your mood. Our Body Mists are powered by real botanicals, utilizing clinically studied mood responsive molecules, skin hydrating ingredients, and our plant-based odor refresher. Scents feel effortless, fresh, and deeply personal.

The Power of Botanicals in Scent Refresh your skin and your mood. Our Body Mists are powered by real botanicals, utilizing clinically studied mood responsive molecules, skin hydrating ingredients, and our plant-based odor refresher. Scents feel effortless, fresh, and deeply personal.

The Power of Botanicals in Scent Refresh your skin and your mood. Our Body Mists are powered by real botanicals, utilizing clinically studied mood responsive molecules, skin hydrating ingredients, and our plant-based odor refresher. Scents feel effortless, fresh, and deeply personal.

The Power of Botanicals in Scent Refresh your skin and your mood. Our Body Mists are powered by real botanicals, utilizing clinically studied mood responsive molecules, skin hydrating ingredients, and our plant-based odor refresher. Scents feel effortless, fresh, and deeply personal.

Barrier care just got better. This dermatologist & allergy-tested, fragrance-free, moisturizing face cream is amazing for sensitive skin. Formulated with vegan ceramides, amino acids and shea butter, this melt-into skin cream hydrates & helps restore your protective skin barrier.

Peptide Eye Cream from ATTITUDE — clean everyday essentials for the tiny marketplace.

Peptide Face Serum from ATTITUDE — clean everyday essentials for the tiny marketplace.

Description Ideal for daily use, this sheer 100% mineral sunscreen provides everyday protection from photoaging caused by harmful UV rays and blue light.

A trio of citrus, woody Bergamot essentials. Cleanse with body wash, protect with deodorant, and hydrate with body lotion.

Discover three award-winning essentials in their most-loved scents—a full-sized Santal Deodorant, mini Saffron Body Mist and mini Bergamot Body Wash.

A trio of award-winning essentials—cleanse with body wash, get 48-hour protection with deodorant, and amplify your signature scent with body mist.

A trio of dark, floral Black Rose essentials. Cleanse with body wash, protect with deodorant, and hydrate with body lotion.

A complete four-step body care ritual infused with ocean-derived actives to leave skin soft, hydrated, and refreshed.

A hydrating, aromatic gel cleanser. In the smooth, rich Cherry collaboration scent, Leather & Desert Grass. Explore other scents →

A multi-benefit, refreshing gel body cleanser with antioxidants, ocean botanicals and naturally hydrating ingredients. Soften and soothe while cleansing to help restore the drying effects of outdoor activity, wind, sun and sea. Save $9 with the Body Wash Refill Set

Discover four iconic body wash scents—a perfect place to start, an ideal gift or a travel-sized version of the ritual you already know and love.

A refill of our multi-benefit , gel body cleanser to give your bottle another life. One refill pouch can replenish your body wash bottle twice.

Get the Body Wash and a recyclable refill pouch that replenishes your bottle twice. The Body Wash is a refreshing gel cleanser with antioxidants and ocean botanicals to soften and restore skin. [more] To refill your body wash, begin by removing the refill pouch cap and bottle pump.

Soothing, softening care in two steps—an aromatic body wash and a fast-absorbing body lotion.

Give the gift of a complete routine. Cleanse with body wash, hydrate with body lotion, protect with the deodorant and amplify your scent with body mist.

A trio of crisp, green Neroli essentials. Cleanse with body wash, protect with deodorant, and hydrate with body lotion.

A trio of sweet, ambery Saffron essentials. Cleanse with body wash, protect with deodorant, and hydrate with body lotion.

A trio of warm, woody Santal essentials. Cleanse with body wash, protect with deodorant, and hydrate with body lotion.

A trio of Santal essentials. Our Body Wash will rinse away the evening while soothing skin, pairing perfectly with an Extra Strength Deodorant to provide day-long protection. Deliver nourishing ingredients to the skin quickly with Body Lotion.

Deep hydration starts in the shower—get a moisturizing cleanse with body wash, then seal in softness and lasting scent with body oil.

Make gifting effortless with every single mini—save when you get the discovery set for deodorant, body mist, and body wash in one complete collection.

Experience the smooth, rich scent of Leather & Desert Grass. Cleanse with body wash, protect with deodorant, and amplify your scent with body mist.

Try a little bit of everything. Save when you get the discovery sets for deodorant, body mist, and body wash in one complete collection—perfect for gifting or travel.

A daily routine for fresh, silky soft skin—cleanse with the body wash, then get deep skin barrier repair and lock in lasting scent with the body cream.

Pack your curl routine: Curl Crème, Leave In Conditioner, Bond Repair Balm and Detox Shampoo for hydration, definition and heat protection on the go.

Want moisture that won’t OUAI you down? This mask was made for fine to medium strands to hydrate, fight frizz, and repair damage for smoother, healthier hair. Ready to split up with split ends? This repairing mask instantly restores hydration, calms frizz, and strengthens fine/medium hair.

This travel size mask was made for fine to medium strands to hydrate, fight frizz, and repair damage for smoother, healthier hair. Ready to split up with split ends? This repairing mask instantly restores hydration, calms frizz, and strengthens fine/medium hair.

A multi-tasking Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in velvety-rich & rosy Melrose Place scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

A multi-tasking travel size Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in velvety-rich & rosy Melrose Place scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

A multi-tasking Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in fresh & energizing North Bondi scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

A multi-tasking travel size Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in fresh & energizing North Bondi scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

A multi-tasking Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in beachy & tropical St. Barts scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%. St.

A multi-tasking travel size Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in beachy & tropical St. Barts scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%. St.

Explore North Bondi, Melrose Place and St. Barts in our Leave In Conditioner trio. Detangles, fights frizz and protects against heat up to 450°F plus free hair ties.

Blow Out Primer is a lightweight heat-protecting cream that preps, detangles & softens hair for smoother, touchable blowouts & silk presses.

Repair360® Leave-In Foam is a lightweight foam that rebuilds damaged strands from the inside out. Boosted by Repair360®, Vegan Protein, & Amino Acids, it supports strength & shine while providing thermal protection up to 450°F.

Our Repair360® Steam Set pairs the PATTERN Hair Steamer with Repair360® Leave-In Foam to steam & revive hair from root to tip. This routine pairs the power of steam with targeted repair to enhance moisture absorption & rebuild hair from within.

This duo pairs our 9x award-winning Blow Dryer with 4 Attachments & Blow Out Primer, a lightweight cream-serum proven to reduce blow dry time, support detangling & shield strands against heat up to 425° F.

A 3-step hydration routine to restore moisture, reduce frizz, and visibly repair damage while preventing future breakage. Powered by Tilicine® and Hyaluronic Acid to deeply hydrate the scalp and hair shaft, this system works to replenish moisture, smooth texture, and strengthen strands from root to tip.

Extend your skincare routine to your scalp for healthy, hydrated hair. Daily leave-on serum, formulated with hyaluronic acid, offers intense hydration to soothe dry scalps and support long term scalp health.

exfoliating | soothing | cooling

exfoliating | balancing | volumizing

Award Winning Scalp Exfoliator A 15-minute pre-wash treatment formulated with 0.15% Salicylic Acid that gently exfoliates the scalp to clear loose flakes and combat excess scalp sebum. + Exfoliates the scalp to clear loose flakes + Combats excess scalp sebum + oil + Alleviates scalp itch + sensitivity Size: 2.0 fl oz

This 3-step instant relief system is designed to soothe, exfoliate, and hydrate your sensitive scalp. Regular use helps calm the scalp, balance the microbiome, and support long-term scalp relief.

This fast-absorbing lightweight serum provides plumping moisture giving your skin a cushiony bounce. Made with 3 types of Hyaluronic acid with different molecular weights designed to help bind and retain moisture in different layers of the skin.

Clinically tested for dry skin, our ultra-rich Hydrorich Cream delivers up to 48 hours of replenishing moisture for a healthy-looking, radiant complexion.

from dull to dazzling! this flash-acting mask delivers brilliant moisture and shine in just 60 seconds. what is flash instant shine mask? from dull to dazzling! instantly seals the cuticle while softening and hydrating the hair for a silky, smooth finish.

This lightweight gel moisturizer is formulated with red bean and peptides to help maintain optimal sebum levels while bringing bounce back to your skin. Our perfect pick for oily and combination skin. Read More

# Bond-strengthening shampoo powered by patented PEPTIDE-132™ Bond-repair shampoo powered by patented PEPTIDE-132™ to strengthen damaged strands while gently cleansing and soothing the scalp. Size : 100 mL (3.38 fl. oz.) / 200 mL (6.76 fl. oz.) / 400 mL (13.52 fl. oz.)

#Bond-repair treatment that smooths, strengthens, and shines Salon-grade treatment with patented PEPTIDE-132™ to repair damaged bonds, lock in moisture, and leave hair silky, shiny, and frizz-free. Size : 60 mL (2.02 fl. oz.) / 120 mL (4.05 fl. oz.) / 240 mL (8.11 fl. oz.)

#Cloud-soft texture, perfect for body & face Clinically proven to deliver 100-hour hydration and strengthen the skin barrier. Formulated with 5 types of ceramides, this rich cream melts into a lightweight, non-greasy finish. For dry or sensitive skin from head to toe. Size : 450 ml / 15.2 fl. oz.

16+ NATURAL PLANT EXTRACTS SULFATE & PARABEN FREE 16OZ. | 473 ML. DESCRIPTION BIGGER IS BETTER! Enjoy our Award Winning Natural Conditioner in our new 16 oz. size.

16+ NATURAL PLANT EXTRACTS SULFATE & PARABEN FREE 16OZ. | 473 ML. DESCRIPTION BIGGER IS BETTER! Enjoy our Award Winning Natural Shampoo in our new 16 oz. size.

13+ NATURAL PLANT EXTRACTS SULFATE & PARABEN FREE 8oz. | 237 ml. DESCRIPTION The world’s most luxurious shave cream! Designed to soften the hair for maximum glide and an effortless shaving experience. Prevents razor bumps and the occurrence of ingrown hairs.

Bring effortless smoothness and natural movement to your style with Air Dry Styling Cream. This lightweight, flexible styling gel cream enhances texture with soft hold, smoothing the cuticle and reducing frizz for a polished, blowout-like finish.

A hair priming spray to provide body, hold and heat protection. Prep and protect hair with love. This multipurpose mist safeguards against heat styling, builds body and provides style retention with clean, plant powered ingredients.

An intensive hair mask to restore dry, damaged hair. Restore integrity, softness and hydration to dry, damaged or coarse hair with this indulgent treatment mask.

Coming August 25th Restorative bonding serum to revitalize damaged hair. Repair and reverse signs of damaged hair overnight with this deeply nourishing gel cream serum. Wake up to stronger, smoother, healthier -looking hair with high shine and lasting softness.

Our daily, nutrient-rich multi-vitamin body wash is formulated with mild, plant-based surfactants to remove dirt, oil and other impurities while supporting the skin’s NMF (natural moisturizing factor) balance.

Made with a unique applicator and formula that are designed to exfoliate your lips, leaving a smooth finish and a naturally fuller look. The unique applicator is designed to buff the lips and remove dead skin cells while the weightless serum will quickly absorb into the lips, leaving them smooth and hydrated.

A daily hydrating formula that unclogs pores without the tight, dry feeling of traditional purifiers.

A daily hydrating formula that unclogs pores without the tight, dry feeling of traditional purifiers.

This foaming cleanser clears congestion and breakouts with Salicylic Acid from Aspen Bark Extract, no stripping or dryness. Papaya Extract brightens and tones for a visible reset.

Gently cleanse and reduce breakage.

A wash day duo for smooth, resilient hair.

A travel-size wash day duo for smooth, resilient hair.

Supports a balanced scalp.

An MD-formulated wash-day duo.

Three steps that support scalp balance and hydration.

Detangle, seal split ends and protect from heat.

A travel-size leave-in conditioner with heat protection that detangles and seals split ends.

A travel-size leave-in conditioner with heat protection that detangles and seals split ends.

Life can be rough. Your hair shouldn’t be. Our Hydrating Conditioner provides lightweight moisture for silky soft hair that’s healthy and manageable, all the way down to the scalp. Packaging may vary.

Turn shower time into “I have so many brilliant ideas” time with the help of our Hydrating Shampoo. The invigorating cleanse leaves hair healthy and soft while the inspiring scents of bergamot and black pepper tickle your nostrils. Tickled nostrils often lead to great ideas. Packaging may vary.

Unlock endless styles with The Maintenance Crew. Essentials repair and nourish hair, now with our deep conditioner for extra hydration.

Cut through the buildup with a clarifying shampoo that won’t cloud your judgement. This gentle, color-safe clarifying shampoo gets to the root of it all, easily removing product buildup, excess oil and dirt without stripping your hair. The Clear Thinker helps provide a clean slate for weightless, bouncy styles.

Ditch crunchy creams for The Homecurl curl-defining cream - it hydrates, softens and conditions curls for an all-day touchable body and bounce.

The ultimate hydration + heat protection duo. Packed with our signature Amber Bouquet scent and Replenicore-5 to repair split ends and combat breakage, this duo keeps your strands healthy and thriving.

A non-aerosol dry shampoo that stretches washdays, instantly boosts volume + texture. Inspired by Fenty Beauty’s Invisimatte Blotting Powder, it absorbs excess oil without the white cast and works on all hair colors.

The Protection Posse is all the backup your hair needs to effortlessly move between styles. Powered by Replenicore-5, this duo links up for full-on protection against breakage.

The only frizz-smoothing heat protectant styling cream you need for silk presses, blowouts + diffusing with up to 450°F of heat protection + always-on repair.

Dive into Fenty Hair's moisture-rich conditioner to repair + defrizz hair for softer, smoother locks. Clinically tested to reduce breakage and split ends.

Indulge in Fenty Hair's m oisture r epair s hampoo for gentle cleansing and rich hydration . Powered by Replenicore-5 to repair split ends and reduce breakage.

Slip into a luxurious life with Fenty Hair's extra-rich deep conditioner, an ultra-hydrating and nourishing formula to help repair dry, damaged hair.

A lightweight, multitasking, reparative leave-in conditioner spray that provides all-day hydration, detangles, smooths frizz, softens + refreshes strands.

A biotech-enhanced mascara that delivers 5X fanned-out volume that's nourishing and lengthening, not clumpy or flaky. HausTech Powered™ with Vegan B-Silk™ + Rice Protein

SHORT DESCRIPTION 2-in-1 replenishing repair treatment for instant shine and hydration. DETAILS Just like skin, your hair needs two types of replenishment for vibrant, healthy shine - a balance of weightless, nourishing oils and hydrating serum treatment. Too little of either leads to dry ends and dullness.

SHORT DESCRIPTION 2-in-1 replenishing repair treatment for instant shine and hydration. DETAILS Just like skin, your hair needs two types of replenishment for vibrant, healthy shine - a balance of weightless, nourishing oils and hydrating serum treatment. Too little of either leads to dry ends and dullness.

Powered by OLAPLEX’s patented technology, this highly concentrated reparative mask adds intense moisture while providing shine & body to treat damaged hair. Professional-strength ceramides, oils, and 11 vital amino acids provide a luxurious, in-salon deep conditioning treatment, with or without a chemical service.

Scalp Serum from Just Ingredients — clean protein fuel for the tiny marketplace.

High-density at your fingertips. Our powerful treatment for thinning hair is proven to leave hair feeling thicker, fuller and healthier. The ultra-lightweight formula instantly plumps hair at the root while creating denser-looking strands over the course of three months.

Powered by our proprietary Chromatherapy Technology, this lightweight conditioner delivers targeted care for color-treated hair. The pH-balanced formula helps to seal the cuticle to lock in color, increase softness and smoothness, and boost shine.

This advanced daily shampoo, powered by our proprietary Chromatherapy Technology, protects, strengthens, and enhances the vibrancy of color-treated hair. Primary Color Shampoo gently cleanses, with an ultra-silky lather to remove hard water buildup and impurities that can dull color.

Hit refresh: Keep all shades brilliant, bright and bold. Locks in color, hydration, and luxurious shine. Nourishes as it cleanses, sealing the cuticle and adding strength to protect against breakage. Helps maintain vibrancy, extending time between color appointments.

Naked Beef Protein delivers 21 grams of clean protein and 17 grams of collagen per serving, sourced from European beef bones and processed in Sweden with nothing artificial.

Naked Beef Protein delivers 21 grams of clean protein and 17 grams of collagen per serving, sourced from European beef bones and processed in Sweden with nothing artificial.

Naked Beef Protein delivers 21 grams of clean protein and 17 grams of collagen per serving, sourced from European beef bones and processed in Sweden with nothing artificial.

Meet Celestia Halo Curl Gel from Navy Hair Care—the lightweight, water-based gel that gives your curls flexible hold and natural definition without the flakes, stiffness, or sticky cast. It locks in shape while keeping curls soft, touchable, and true to your natural pattern.

Search & Rescue Conditioner detangles, nourishes, and leaves hair soft and hydrated. Lightweight and easy to rinse, it's perfect after cleansing with the Search and Rescue Shampoo. Use regularly to maintain smooth, manageable hair from root to tip.

Founder's Essence 56 Ellagic & P.A.D. Light Reflecting Fluid from Alliesofskin — curated for the tiny marketplace.

The comforting hydrogel mask for deeply hydrated skin. This serum-infused hydrogel facial mask is made for moments when skin feels dry, depleted or in need of quick, visible comfort. Cooling, cocooning and easy to use, it helps flood the skin with moisture while leaving it feeling calmer, softer and more conditioned.

The revitalising hydrogel mask for brighter, more luminous skin. This serum-infused hydrogel facial mask is designed for moments when skin needs visible radiance, fast. Cooling, comfortable and easy to use, it helps revive dull-looking skin and bring back a fresher, more illuminated finish in just one treatment.

Repair and reverse signs of damaged hair overnight with this deeply nourishing gel cream serum. Wake up to stronger, smoother, healthier-looking hair with high shine and lasting softness.

This gentle, milky treatment blends 3% lactic acid, 1% glycolic acid, and 1% mandelic acid to refine skin texture and visibly smooth the complexion. Pineapple and papaya enzymes lift away dull surface buildup, leaving skin looking refreshed and prepped for the rest of your routine.

72-HR DANDRUFF & FRIZZ CONTROL: This high-performance anti dandruff clarifying shampoo combines 0.5% Salicylic Acid to gently exfoliate scalp buildup, loosen flakes, and clear clogged follicles, thereby tackling dandruff at the root.

Vitamin C & Papaya Enzyme Daily Brightening Moisturizer from Foxtale — curated for the tiny marketplace.

Vitamin C & Papaya Enzyme Daily Brightening Moisturizer from Foxtale — curated for the tiny marketplace.

Repair and reverse signs of damaged hair overnight with this deeply nourishing gel cream serum. Wake up to stronger, smoother, healthier-looking hair with high shine and lasting softness.

The comforting hydrogel mask for deeply hydrated skin. This serum-infused hydrogel facial mask is made for moments when skin feels dry, depleted or in need of quick, visible comfort. Cooling, cocooning and easy to use, it helps flood the skin with moisture while leaving it feeling calmer, softer and more conditioned.

The revitalising hydrogel mask for brighter, more luminous skin. This serum-infused hydrogel facial mask is designed for moments when skin needs visible radiance, fast. Cooling, comfortable and easy to use, it helps revive dull-looking skin and bring back a fresher, more illuminated finish in just one treatment.

Vitamin C & Papaya Enzyme Daily Brightening Moisturizer from Foxtale — curated for the tiny marketplace.

Vitamin C & Papaya Enzyme Daily Brightening Moisturizer from Foxtale — curated for the tiny marketplace.

Key Benefits: Boosts collagen production, reduces fine lines and wrinkles, firms skin Peptide Squad is the first serum on the market featuring all four classes of peptides, uniquely designed to combat sign of aging from every angle: Copper tripeptide (GHK-Cu) delivers vital copper for collagen synthesis, while…