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Our Cruelty-Free Blonde Purple Shampoo is like a magic potion for natural and color-treated blonde and brown hair. With Blue Spirulina, Violet extracts and Banana, it gently cleanses and tones our hair, while helping it stay soft and hydrated.

Our Curls products are specifically formulated to help deliver intense moisture and shine, seal out frizz and flyaways, and enhance the natural beauty of curly hair.

Our curly haired crew loves this shampoo that uses Kukui Nut Oil and Monoi Coconut Oil to make every bend, wave, and curl feel a little extra love. You might notice we changed ‘Curls & Waves’ to ‘Curls’ but don’t worry, it’s still the same formula we know and love, we just shortened the name a little.

A clarifying shampoo with Matcha Green Tea, Aloe & Panthenol that removes buildup, strengthens hair & revitalizes the scalp without stripping natural oils.

The Curl Cocktail Kit: Leave-In Conditioner seals & enhances curls, Styling Cream adds moisture & touchable hold, & Curl Gel defines strands.

A curl-defining cream with Shea Butter, Cacay & Sweet Almond Oil that nourishes, prevents breakage, provides superior moisture & a soft hold.

A curl-defining cream with Shea Butter, Cacay & Sweet Almond Oil that nourishes, prevents breakage, provides superior moisture & a soft hold.

For travel or trial, our Texture Travel Set includes all of the essentials to keep your hair fully clean & deeply hydrated no matter where you go.

The Curly Starter Bundle includes six must-haves to hydrate, define, & add shine to curls for wash-&-gos, braids, or twist outs.

The Curly Starter Bundle includes six must-haves to hydrate, define, & add shine to curls for wash-&-gos, braids, or twist outs.

The Tight Texture Starter Bundle includes 5 essentials to hydrate, define, & nourish strands for wash-&-gos, braids, or twist outs.

Coily hair needs moisture at every step, especially during the wash. Designed for naturally coily hair types like 4A, 4B and 4C, this Coily Hair Shampoo delivers a soft, non-stripping cleanse that removes buildup while helping coils stay hydrated, smooth and easier to manage.

Curly hair needs moisture, softness and a wash that won't undo your curl pattern. Designed for naturally curly hair like types 3A, 3B and 3C, this Curly Hair Shampoo delivers a gentle, hydrating cleanse the reduces frizz, softens curls and helps keep spirals defined . Size: 11 oz

If your straight hair gets greasy at the roots, dry at the ends or flat by midday, this shampoo is your new fix. Designed for naturally straight hair like types 1A, 1B and 1C , our Straight Hair Shampoo delivers a gentle, lightweight clean that removes oil and buildup without stripping. Size: 11 oz

Our best-selling Custom Shampoo for Straight Hair is now available in 22oz (double the size!) for an even better value! Our Custom Shampoo for Straight Hair is formulated with Coconut Water to clean and hydrate hair without weighing it down.

If you waves get frizzy, lose definition or fall flat after a wash, this shampoo is made for you. Design for n aturally wavy hair like types 2A, 2B and 2C , our Wavy Hair Shampoo gives you a gentle clean while Fermented Rice Water helps strengthen strands and boost natural elasticity.

Our Daily Essentials Shampoo for Wavy Hair is formulated with Fermented Rice Water to strengthen and increase elasticity. The gentle foaming ingredients have been specifically formulated for Wavy Hair to soften strands. Size: 22 oz

Pure Skin from Tatcha — clean everyday essentials for the tiny marketplace.

Our minty hair clarifying shampoo effectively removes product and oil build up without irritating the scalp. Discover a unique blend of sesame and olive botanical oils infused with a hydrating puree of organic honey and aqua.

Give your shave a glow up with this 3-step routine that leaves skin looking smooth and radiant. Prep for a close shave with Smoothing Shave Prep Scrub, give your razor a luxurious glide with Nourishing Shave Oil, and finish with Soothing Shave Serum to hydrate and help reduce the appearance of post-shave redness.

Add a luxurious glide to your razor with this rich shave oil, now in TSA-friendly travel size! A moisturizing blend of coconut, argan, and avocado oils gives a protective barrier while shaving and leaves your skin soft and glowing. THE HIGHLIGHTS Notes of Coconut & Amber Dermatologist Tested Safe for Sensitive Skin

Add a luxurious glide to your razor with this rich shave oil. A moisturizing blend of coconut, argan, & avocado oils gives a protective barrier while shaving and leaves your skin soft and glowing. THE HIGHLIGHTS Notes of Coconut & Amber Dermatologist Tested Safe for Sensitive Skin

Specially formulated for acne blemishes, combination and oily-prone skin, our bestselling Salicylic Acid Cleanser is your ultimate skin-clearing facial cleanser that visibly reduces acne blemishes and blackheads for a clearer-looking complexion.

The ultimate cleansing duo specially formulated for oily, combination and blemish-prone skin, our bestselling Salicylic Acid Cleanser is your ultimate skin-clearing cleanser that visibly reduces imperfections for a clearer-looking complexion.

Discover the ultimate freshness with American Crew’s 24-Hour Deodorant Body Wash, a long lasting body wash for men designed to keep you smelling clean and confident from morning to night.

One, easy step for gentle cleansing, hydration and conditioning - no sacrifices Leaves hair feeling soft, never stripped or dry High foaming formula without parabens or sulfates Smell like the whole package with Harry’s Aspen, Stone, or Wildlands 2 in 1 Shampoo & Conditioner

Scents made by a family-owned French fragrance house Thick, sudsy, lathery, and foamy It’s non-stripping and leaves your skin feeling soft and conditioned P.S. We make Deodorant and 2 in 1 Shampoo & Conditioner in these scents, too

Formulated to simulate the effects of a brisk wake-up, this limited-edition Body Wash recreates the exhilarating rush of icy waters. The result is a bracing sensation with a lasting “cool-down” effect that’s perfect for early mornings, post-workout recovery, or anytime you need a sensory reset.

Leaves scalp feeling soothed, healthy, and smelling fresh See results in as little as one week

KEY BENEFITS Reduces breakage and strengthens hair Hydrates, smooths, nourishes, and detangles DETAILS Great hair days are in the bag with this value-sized set.

KEY BENEFITS: Instant Damage Repair & Strength Boosts smoothness & shine Defends against breakage *Source: YipitData, SalonCentric & Cosmoprof U.S.

KEY BENEFITS Repairs everyday damage and defends against future breakage Strengthens and reinforces bonds for more resilient hair Gently cleanses without stripping Replenishes hydration and enhances softness Clinically proven to boost shine, smooth and reduce frizz Dermatologist tested, vegan, color-safe, and suitable…

KEY BENEFITS Repairs everyday damage and defends against future breakage Strengthens and reinforces bonds for more resilient hair Gently cleanses without stripping Replenishes hydration and enhances softness Clinically proven to boost shine, smooth and reduce frizz Dermatologist tested, vegan, color-safe, and suitable…

KEY BENEFITS Repairs everyday damage and defends against future breakage Strengthens and reinforces bonds for more resilient hair Gently cleanses without stripping Replenishes hydration and enhances softness Clinically proven to boost shine, smooth and reduce frizz Dermatologist tested, vegan, color-safe, and suitable…

KEY BENEFITS Reduces breakage and strengthens hair Gently cleanses without stripping moisture Hydrates, smooths, nourishes, and detangles DETAILS The #1 Prestige Shampoo and Conditioner* are the simplest way to leave hair immediately softer, stronger, and healthier-looking in one use.

Who says you can’t have clarified hair and volume? Our Miracle Volumizing Shampoo is designed to free your hair of residue buildup and bring out its natural beauty and volume. Our fan-favorite formula is lightweight and ideal for delicate, fine, thinning, or short hair.

How about a cleanser that also exfoliates? Make way for 1% Salicylic Acid Gel Face Wash with Witch Hazel and Willow Bark that deeply penetrates pores to eliminate acne-causing bacteria and impurities. Salicylic Acid has anti-inflammatory properties that play an important role in fading away red-inflamed pimples.

How about a cleanser that also exfoliates? Make way for 1% Salicylic Acid Gel Face Wash with Witch Hazel and Willow Bark that deeply penetrates pores to eliminate acne-causing bacteria and impurities. Salicylic Acid has anti-inflammatory properties that play an important role in fading away red-inflamed pimples.

How about a cleanser that also exfoliates? Make way for 1% Salicylic Acid Gel Face Wash with Witch Hazel and Willow Bark that deeply penetrates pores to eliminate acne-causing bacteria and impurities. Salicylic Acid has anti-inflammatory properties that play an important role in fading away red-inflamed pimples.