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Los Angeles, CA · Est. 2016

OUAI

Hair care for every ouai of life

Celebrity stylist–born hair care with clean-leaning formulas and cult leave-ins — scent-forward, schedule-friendly hair rituals.

4.524600 reviews185,000 followingVisit shop ↗

On the shelf

Air Dry Foam

Air Dry Foam

OUAI

$30

A wash and go hair mousse that enhances natural wave and natural curl pattern without leaving hair sticky or crunchy. This wash and go foam adds definition, fights frizz, and softens hair for perfect air dry waves and curls without the curling iron. Vegan and cruelty-free.

4.6344 reviews
Air Fresheners Ibiza - 4 Pack

Air Fresheners Ibiza - 4 Pack

OUAI

$20

This 4-pack of Ibiza scented Air Fresheners smells like a OUAI-CATION & wherever you hang them will, too. Keep one in your car, in your room or in your closet to have the long-lasting Ibiza scent in even more places.

4.8428 reviews
Air Fresheners Melrose Place - 4 Pack

Air Fresheners Melrose Place - 4 Pack

OUAI

$20

This 4-pack of Melrose Place scented Air Fresheners smells like a OUAI-CATION & wherever you hang them will, too. Keep one in your car, in your room or in your closet to have the long-lasting Melrose Place scent in even more places.

4.5462 reviews
Air Fresheners Santorini - 4 Pack

Air Fresheners Santorini - 4 Pack

OUAI

$20

This 4-pack of Santorini scented Air Fresheners smells like a OUAI-CATION & wherever you hang them will, too. Keep one in your car, in your room or in your closet to have the long-lasting Santorini scent in even more places.

4.4445 reviews
Air Fresheners St. Barts Scent - 4 Pack

Air Fresheners St. Barts Scent - 4 Pack

OUAI

$20

This 4-pack of St. Barts scented Air Fresheners smells like a OUAI-CATION & wherever you hang them will, too. Keep one in your car, in your room or in your closet to have the long-lasting tropical St. Barts scent in even more places.

4.7411 reviews
Anti Frizz Crème - Travel

Anti Frizz Crème - Travel

OUAI

$16

Too busy to be frizzy. Get on your OUAI to being frizz-free with Anti-Frizz Cr ème. Made with Upcycled Jackfruit, Beetroot Extract & plant based polymer for long-lasting frizz control & intense thermal protection.

4.6144 reviews
Anti-Dandruff Hair Shampoo

Anti-Dandruff Hair Shampoo

OUAI

$38

Stop flaking on your plans. This gentle shampoo formulated with salicylic acid helps reduce flaking, itching, and irritation associated with dandruff while leaving hair feeling clean and soft. Flaking happens, but don’t make it a habit.

4.567 reviews
Anti-Frizz Crème

Anti-Frizz Crème

OUAI

$30

Too busy to be frizzy. Get on your OUAI to being frizz-free with Anti-Frizz Cr ème. Made with Upcycled Jackfruit, Beetroot Extract & plant based polymer for long-lasting frizz control & intense thermal protection. Your hair has better things to do than be frizzy.

4.4195 reviews
Body Cleanser Dean Street

Body Cleanser Dean Street

OUAI

$28

An inclusive, luxe lather that lifts odors and moods. Product details Grab your loofah! This zesty body wash lathers perfectly to gently cleanse, hydrate and refresh your skin.

4.5492 reviews
Body Cleanser Melrose Place

Body Cleanser Melrose Place

OUAI

$28

Feeling funky? Same here. This magical Body Cleanser is infused with hydrating jojoba seed and rose hip oils. Its scent will lift your mood and luxurious lather will gently cleanse your bod while leaving your skin feeling reborn.

4.4365 reviews
Body Cleanser Melrose Place - Travel

Body Cleanser Melrose Place - Travel

OUAI

$14

This hydrating cleanser gently washes your bod with a blend of skin-softening oils in our Melrose Place scent.

4.8403 reviews
Body Cleanser St. Barts Scent

Body Cleanser St. Barts Scent

OUAI

$28

Vacay is only a shower a-OUAI. This body wash is infused with our St. Barts scent that has notes of dragon fruit, orange blossom, tuberose & musk, so you can enjoy paradise all year long.

4.4280 reviews
Body Cleanser St. Barts Scent - Travel

Body Cleanser St. Barts Scent - Travel

OUAI

$14

Vacay is only a shower a-OUAI. This body cleanser is infused with our St. Barts scent that has notes of dragon fruit, orange blossom, tuberose & musk, so you can enjoy paradise all year long.

4.4420 reviews
Body Crème Melrose Place

Body Crème Melrose Place

OUAI

$40

Dehydrated much? This whipped Body Crème renews your skin with nourishing cupuacu butter, hydrating coconut oil, and skin conditioning squalane. It absorbs quick, without any greasy residue, leaving your skin supple and smooth as a baby's butt.

4.5382 reviews
Body Crème Melrose Place - Travel

Body Crème Melrose Place - Travel

OUAI

$22

Dehydrated much? This whipped Body Crème renews your skin with nourishing cupuacu butter, hydrating coconut oil, and skin conditioning squalane. It absorbs quick, without any greasy residue, leaving your skin supple and smooth as a baby's butt.

4.6369 reviews
Body Crème Shibuya

Body Crème Shibuya

OUAI

$40

A velvety-soft savior for dry skin. Product details Get skintimate with our velvety-soft whipped body crème. It has cupuaçu butter and coconut oil to deeply nourish and hydrate, squalane (a powerful antioxidant moisturizer) to treat dry skin, and our all-new, warm and floral scent: Shibuya.

4.7496 reviews
Body Crème St. Barts Scent

Body Crème St. Barts Scent

OUAI

$40

Dehydrated much? This whipped Body Crème whisks you a-OUAI with our St. Barts scent and renews your skin with nourishing cupuaçu butter, hydrating coconut oil, and skin conditioning squalane. It absorbs quick, without any greasy residue, leaving your skin supple and smooth as a baby’s butt.

4.5297 reviews
Body Crème St. Barts Scent - Travel

Body Crème St. Barts Scent - Travel

OUAI

$22

Dehydrated much? This whipped Body Crème whisks you a-OUAI with our St. Barts scent and renews your skin with nourishing cupuaçu butter, hydrating coconut oil, and skin conditioning squalane. It absorbs quick, without any greasy residue, leaving your skin supple and smooth as a baby’s butt.

4.7386 reviews
Bond Repair Balm

Bond Repair Balm

OUAI

$50

Bond Repair Balm reverses hair damage in just 3 minutes.* Use it in the shower to strengthen & repair broken bonds so you can get out of the door & get on your OUAI with healthy hair.

4.7271 reviews
Bond Repair Balm - Travel

Bond Repair Balm - Travel

OUAI

$28

Bond Repair Balm Travel reverses hair damage in just 3 minutes.* Use it in the shower to strengthen & repair broken bonds so you can get out of the door & get on your OUAI with healthy hair.

4.6394 reviews
Carry On Styling Set

Carry On Styling Set

OUAI

$56

A four-piece travel kit with Anti-Frizz Crème, Wave Spray, Hair Oil and Super Dry Shampoo everything you need for frizz control and freshening up on the go.

4.771 reviews
Curl Crème

Curl Crème

OUAI

$32

For our curlfriends, this silicone-free cream that defines curls, tames frizz, and adds shine to all curl types.

4.4450 reviews
Curl Crème - Travel

Curl Crème - Travel

OUAI

$16

For our curlfriends, this silicone-free cream that defines curls, tames frizz, and adds shine to all curl types.

4.4305 reviews
Curl Travel Set

Curl Travel Set

OUAI

$66

Pack your curl routine: Curl Crème, Leave In Conditioner, Bond Repair Balm and Detox Shampoo for hydration, definition and heat protection on the go.

4.537 reviews
Dean Street Body Cleanser - Refill

Dean Street Body Cleanser - Refill

OUAI

$56

A sustainable OUAI to load up on our luxe body wash. Product details This hydrating gel body wash creates a rich lather that gently cleanses and refreshes your skin without sulfates or harsh ingredients—and instead with a blend of skin-softening oils, balancing probiotics, and our new citrus fragrance Dean Street.

4.4190 reviews
Deodorant Cape Town

Deodorant Cape Town

OUAI

$22

Smell like you just stepped out of the shower when you swipe on our invigorating Cape Town scent. This aluminum-free Deodorant helps you stay dry, keeps your skin soft & will have you feeling fresh along the OUAI. Swipe your scent.

4.8148 reviews
Deodorant Melrose Place

Deodorant Melrose Place

OUAI

$22

Everything’s coming up roses when you swipe on our velvety-rich & rosy Melrose Place scent. This aluminum-free Deodorant helps you stay dry, keeps your skin soft & will have you feeling fresh along the OUAI. Swipe your scent.

4.5182 reviews
Deodorant St. Barts Scent

Deodorant St. Barts Scent

OUAI

$22

Get an instant OUAI-cation when you swipe on our tropical St. Barts scent. This aluminum-free Deodorant helps you stay dry, keeps your skin soft & will have you feeling fresh along the OUAI Swipe your scent. This aluminum-free Deodorant smells like our #1 most requested, tropical St. Barts fragrance so you stay fresh.

4.4165 reviews
Detox Clarifying Hair Shampoo

Detox Clarifying Hair Shampoo

OUAI

$34

This clarifying shampoo deeply cleanses away dirt, oil, and product buildup with detoxifying apple cider vinegar and hair-strengthening keratin. Been on a dry shampoo binge? This concentrated shampoo with apple cider vinegar will deeply cleanse away dirt, oil, and impurities.

4.572 reviews
Detox Clarifying Hair Shampoo - Jumbo

Detox Clarifying Hair Shampoo - Jumbo

OUAI

$46

Been on a dry shampoo binge? This concentrated shampoo with apple cider vinegar will deeply cleanse away dirt, oil, and impurities. It also removes buildup from styling products and hard water deposits to leave hair feeling refreshed and super clean.

4.6114 reviews
Detox Clarifying Hair Shampoo - Refill

Detox Clarifying Hair Shampoo - Refill

OUAI

$68

A sustainable OUAI to fill up on our concentrated ACV shampoo. Product details Can’t remember the last time you washed your hair? Get a really good clean with this concentrated apple cider vinegar shampoo that deeply cleanses hair and scalp without stripping.

4.455 reviews
Detox Clarifying Hair Shampoo - Travel

Detox Clarifying Hair Shampoo - Travel

OUAI

$16

A clarifying shampoo for all hair types infused with apple cider vinegar and keratin to purify and deeply cleanse away product buildup, oil, and dirt without stripping hair. Leaves hair super clean, strong, shiny, and bouncy. Vegan and cruelty-free. Free of parabens, sulfates, silicone, gluten, and phthalates. 

4.6314 reviews
Detox Duo - Fine Hair

Detox Duo - Fine Hair

OUAI

$66

Clarify with Detox Shampoo, strengthen with Fine Conditioner. This duo cleanses buildup with apple cider vinegar while keratin, biotin and chia seed oil volumize fine hair.

4.5122 reviews
Detox Duo – Medium Hair

Detox Duo – Medium Hair

OUAI

$66

Clarify with Detox Shampoo, smooth down with Medium Conditioner. This duo removes buildup with apple cider vinegar while keratin, babassu and coconut oil nourish medium hair.

4.6139 reviews
Detox Duo – Thick Hair

Detox Duo – Thick Hair

OUAI

$66

Clarify with Detox Shampoo, soften with Thick Conditioner. This duo clears buildup with apple cider vinegar while keratin, marshmallow root and shea butter tame thick hair.

4.7156 reviews
Detox Face Cleanser

Detox Face Cleanser

OUAI

$30

This is a Detox you can do on the daily. This Detox Face Cleanser is gentle on your skin, but cleanses deep without drying, stripping or leaving skin feeling tight.

4.5212 reviews
Drop OUAI Every Day Kit (90-Day Supply)

Drop OUAI Every Day Kit (90-Day Supply)

OUAI

$105

Save 35% on the Drop OUAI Every Day Kit & stock up on a 90-day supply (3 bottles) of Scalp Serum. This Scalp Serum deeply penetrates the scalp to balance & hydrate while soothing scalp irritation.

4.7131 reviews
Eau de Parfum Dean Street

Eau de Parfum Dean Street

OUAI

$68

Fly-a-OUAI to London. Product details Scents and sensibility. Smell like the royals with Dean St. Inspired by London with notes of citrus fruits, apricot, rose, magnolia, amber, linden blossom, musk, and more. The Queen of all fragrances.

4.7416 reviews
Eau de Parfum Melrose Place

Eau de Parfum Melrose Place

OUAI

$68

A velvety-rich rose perfume that smells like our Rose Hair & Body Oil. Reminiscent of Los Angeles sunsets, Melrose Place Fragrance is a velvety-rich rose perfume infused with a swoon-worthy blend of bergamot, white musk, champagne, and more. FYI, it smells just like our Rose Hair & Body Oil.

4.4310 reviews
Eau de Parfum Melrose Place - Travel

Eau de Parfum Melrose Place - Travel

OUAI

$30

A travel size Eau de Parfum of Melrose Place so you can smell good on-the-go. Smells like our Rose Hair & Body Oil and Scalp & Body Scrub. A floral fragrance with notes of Champagne, Pink Peppercorn, Berry, Lychee, Peony, Rose, Freesia, Jasmine, Bergamot, Amber, Sandalwood, White Musk, and Cedar-wood.

4.450 reviews
Eau de Parfum North Bondi

Eau de Parfum North Bondi

OUAI

$68

A nuanced blend of rich florals and sheer white musk, North Bondi was inspired by Sydney’s Iconic Bondi Beach, featuring notes of bergamot, Italian lemon, rose de mai, violet, and more.

4.8293 reviews
Eau de Parfum North Bondi - Travel

Eau de Parfum North Bondi - Travel

OUAI

$30

A travel size Eau de Parfum of North Bondi so you can smell good on-the-go. Smells like our Wave Spray and Leave In Conditioner. A floral fragrance with notes of Bergamot, Apple Blossom, Raspberry, Italian Lemon, Rose, Jasmine, Violet, Sandalwood, Patchouli, and White Musk.

4.833 reviews
Eau de Parfum Rue St Honoré

Eau de Parfum Rue St Honoré

OUAI

$68

On our OUAI to a café. Product details Jetset without the jetlag. Rue St Honoré transports you to Paris with notes of violet, gardenia, ylang ylang, white musk, and more. You’ll fall in Louvre with this scent.

4.6424 reviews
Fine Hair Conditioner

Fine Hair Conditioner

OUAI

$32

You are doing fine. This lightweight conditioner for fine hair is infused with keratin, biotin, and chia seed oil to strengthen and volumize so you and your hair can start living a fuller life. Pair with Fine Shampoo for best results.

4.6259 reviews
Fine Hair Conditioner - Jumbo

Fine Hair Conditioner - Jumbo

OUAI

$44

Lightweight & color-safe, our Fine Hair Conditioner hydrates, strengthens and volumizes without ever OUAI-ing you down. And now comes in a jumbo size, delivering 60% more product & an easy-to-use pump.

4.5237 reviews
Fine Hair Conditioner - Refill

Fine Hair Conditioner - Refill

OUAI

$64

A lightweight conditioner that adds volume, softness and strength to fine hair types. So you can say “I’m fine” and mean it. Refill pouches that use approximately 60% less plastic than rigid plastic bottles.

4.8123 reviews
Fine Hair Conditioner - Travel

Fine Hair Conditioner - Travel

OUAI

$16

A lightweight, color-safe travel size conditioner with just the right amount of hydration for fine strands that strengthens and leaves hair soft and volumized.

4.4110 reviews
Fine Hair Shampoo

Fine Hair Shampoo

OUAI

$32

This color-safe shampoo breathes life into fine, flat hair with strengthening keratin, biotin, and nourishing chia seed oil. Hair is left clean, bouncy, and full of volume, so you can finally be fine with being fine. Follow with Fine Conditioner for best results.

4.7276 reviews
Fine Hair Shampoo - Jumbo

Fine Hair Shampoo - Jumbo

OUAI

$44

Get 60% more of the color-safe Fine Hair shampoo you love. With strengthening biotin, thickening chia seed oil & frizz-fighting hydrolyzed keratin it’s designed to add volume & bounce to fine hair types. It also smells amazing thanks to Mercer Street—a luxe fragrance with notes of Italian lemon, jasmine, & white musk.

4.4220 reviews
Fine Hair Shampoo - Refill

Fine Hair Shampoo - Refill

OUAI

$64

Refill pouches that use approximately 60% less plastic than rigid plastic bottles. Product details Plump it up‚ a thickening shampoo made for fine hair types leaves flat hair cleaner, stronger, and full of va-va-volume through strengthening keratin, biotin, and chia seed oil.

4.7106 reviews
Fine Hair Shampoo - Travel

Fine Hair Shampoo - Travel

OUAI

$16

Turn the volume all the OUAI up with this travel size thickening shampoo that leaves fine hair cleaner, stronger, and full of life. This color-safe shampoo breathes life into fine, flat hair with strengthening keratin, biotin, and nourishing chia seed oil.

4.5127 reviews
Fine Hair Shampoo & Conditioner Jumbo Set

Fine Hair Shampoo & Conditioner Jumbo Set

OUAI

$88

The shampoo & conditioner you love, now 60% bigger. This color-safe, jumbo-sized set comes with easy-to-use pumps and is ready to boost volume for fine, flat hair. Made with strengthening keratin, biotin, and nourishing chia seed oil so hair is left clean, bouncy, and full of volume.

4.4135 reviews
Fine Hair Shampoo and Conditioner Set

Fine Hair Shampoo and Conditioner Set

OUAI

$64

A volume-boosting bundle for fine hair that needs finessing. Product details Flip the switch on fine hair with this hair-thickening duo that gently cleanses, creates volume, and strengthens through a fusion of biotin, keratin, hemp seed extract, and chia seed oil.

4.746 reviews
Fine Hair Travel Set

Fine Hair Travel Set

OUAI

$43

A travel trio for fine hair: Fine Shampoo and Conditioner strengthen and hydrate, while our Leave In Conditioner detangles and fights frizz on the go.

4.654 reviews
Fine To Medium Hair Treatment Masque

Fine To Medium Hair Treatment Masque

OUAI

$38

Want moisture that won’t OUAI you down? This mask was made for fine to medium strands to hydrate, fight frizz, and repair damage for smoother, healthier hair. Ready to split up with split ends? This repairing mask instantly restores hydration, calms frizz, and strengthens fine/medium hair.

4.6484 reviews
Fine to Medium Hair Treatment Masque - Travel

Fine to Medium Hair Treatment Masque - Travel

OUAI

$22

This travel size mask was made for fine to medium strands to hydrate, fight frizz, and repair damage for smoother, healthier hair. Ready to split up with split ends? This repairing mask instantly restores hydration, calms frizz, and strengthens fine/medium hair.

4.425 reviews
Fur Bébé

Fur Bébé

OUAI

$32

Woof! Do you smell that? Give your Fur Bébé a bath with this gentle pet shampoo that cleanses, hydrates and leaves your pet shiny, soft and smelling amazing. HOW TO USE Brush your fur bébé before shampooing. Wet coat thoroughly. Massage liberally from back of ears to tail. Be careful to avoid eyes.

4.8433 reviews
Hair & Body Fragrance Mist Ibiza

Hair & Body Fragrance Mist Ibiza

OUAI

$28

Ibiza, Ibitha, Eivissa—smell like you’re that beach no matter how you pronounce it with this Hair & Body Fragrance Mist. Spray this intoxicating blend of cocoa, tonka bean, vanilla & rum from head to toe and get ready to dance the night a-OUAI.

4.480 reviews
Hair & Body Fragrance Mist Melrose Place

Hair & Body Fragrance Mist Melrose Place

OUAI

$28

Melrose Place Hair & Body Mist is your one-OUAI ticket to LA. It will have you smelling like you’re almost famous with notes of rose, lychee, berry & pink peppercorn. Spray from head to toe, whenever you wanna get-a-OUAI. PRODUCT DETAILS 9-0-2-1-EAU.

4.8373 reviews
Hair & Body Fragrance Mist Santorini

Hair & Body Fragrance Mist Santorini

OUAI

$28

Dive all the OUAI in with Santorini Hair & Body Fragrance Mist. With a light & bright blend of peach, orange, honeysuckle & amber, you can spray this refreshing scent from head to toe and seas the day.

4.863 reviews
Hair & Body Fragrance Mist St. Barts Scent

Hair & Body Fragrance Mist St. Barts Scent

OUAI

$38

This scent is not a basic beach. The St. Barts fragrance you know and love is bigger than ever before, now available in 8 fl. oz. Book an extended OUAI-cation with even more St. Barts Hair & Body Mist. This full size version of the scent you know & love has notes of dragon fruit, orange blossom, tuberose & musk.

4.6454 reviews
Hair & Body Fragrance Mist St. Barts Scent - Travel

Hair & Body Fragrance Mist St. Barts Scent - Travel

OUAI

$28

This scent is not a basic beach. The St. Barts fragrance you know and love is here to take you a-OUAI in just a spray.

4.8178 reviews
Hair Gloss

Hair Gloss

OUAI

$34

Glow all out. This multi-tasking at-home Hair Gloss will give you immediate shine while providing the healthy hair benefits like protecting against color fading, helping treat damage and providing heat protection. Plus, you’ll see the results for up to 3 washes.

4.6229 reviews
Hair Oil

Hair Oil

OUAI

$32

This ultra-lightweight hair oil is color-safe and provides heat protection while fighting frizz and smoothing hair.

4.7361 reviews
Hair Oil - Travel

Hair Oil - Travel

OUAI

$18

Fight your frizz, achieve a sleek, high-gloss finish, and protect your hair from heat damage and color fading with our best-selling Hair Oil, infused with a blend of African galanga, ama, and Asian borage oils. HOW TO USE Start with one pump and warm up in your hands.

4.8263 reviews
Hand Crème

Hand Crème

OUAI

$24

A creamy balm for silky-soft hands. This creamy balm blankets hands with a soft, powdery finish using a deeply moisturizing mix of coconut oil, murmuru seed butter, and shea butter. Soft hands are left smelling like a French garden, courtesy of Rue St.

4.721 reviews
Hand Lotion

Hand Lotion

OUAI

$32

Lightweight lotion that lends a hydrated hand. This lightweight lotion features an airy texture that soothes and replenishes skin with a hydrating blend of avocado, rosehip, and jojoba oils—for your softest hands ever hands down.

4.838 reviews
Hand Wash

Hand Wash

OUAI

$32

Keep palm and cleanse on. Take hand washing to new heights with this skin-softening hand wash infused with our fresh floral fragrance Dean Street. It gently cleanses and exfoliates skin with biodegradable jojoba beads, while creating a creamy lather with moisturizing avocado and rosehip oils.

4.7441 reviews
Instant OUAI-Cation Kit

Instant OUAI-Cation Kit

OUAI

$35

Let us take you on a OUAI-CATION. This kit includes four Hair & Body Mists: our cult-favorite tropical St. Barts scent, our LA-inspired, velvety-rich & rosy Melrose Place scent, our warm, sensual Ibiza scent & our bright and citrusy Santorini scent.

4.6254 reviews
Knotty Girl Hair Ties (3-pack)

Knotty Girl Hair Ties (3-pack)

OUAI

$10

Go on, put your hair up. This 3-pack of elastics has got your back.

4.5207 reviews
Laundry Dedtergent Melrose Place

Laundry Dedtergent Melrose Place

OUAI

$38

Take Melrose Place from the streets to the sheets with Melrose Place Dedtergent. We put your favorite velvety-rich rose scent in DedCool’s award-winning laundry detergent so you can smell like LA all over. Made for your sheets, clothes, intimates, delicates & your OUAI of life. Size: 32 fl.

4.4390 reviews
Laundry Dedtergent Melrose Place - Refill

Laundry Dedtergent Melrose Place - Refill

OUAI

$65

Take Melrose Place from the streets to the sheets with Melrose Place Dedtergent. We put your favorite velvety-rich rose scent in DedCool’s award-winning laundry detergent so you can smell like LA all over. Made for your sheets, clothes, intimates, delicates & your OUAI of life.

4.5407 reviews
Leave In Conditioner Melrose Place

Leave In Conditioner Melrose Place

OUAI

$32

A multi-tasking Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in velvety-rich & rosy Melrose Place scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

4.8343 reviews
Leave In Conditioner Melrose Place - Travel

Leave In Conditioner Melrose Place - Travel

OUAI

$18

A multi-tasking travel size Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in velvety-rich & rosy Melrose Place scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

4.7326 reviews
Leave in Conditioner North Bondi

Leave in Conditioner North Bondi

OUAI

$32

A multi-tasking Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in fresh & energizing North Bondi scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

4.6309 reviews
Leave in Conditioner North Bondi - Travel

Leave in Conditioner North Bondi - Travel

OUAI

$18

A multi-tasking travel size Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in fresh & energizing North Bondi scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%.

4.5292 reviews
Leave In Conditioner St Barts Scent

Leave In Conditioner St Barts Scent

OUAI

$32

A multi-tasking Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in beachy & tropical St. Barts scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%. St.

4.4275 reviews
Leave In Conditioner St Barts Scent - Travel

Leave In Conditioner St Barts Scent - Travel

OUAI

$18

A multi-tasking travel size Leave In Conditioner that detangles, hydrates, fights frizz & protects hair from heat damage. Available in beachy & tropical St. Barts scent. Protects hair from heat damage up 450°F/232°C. When used with heat reduces hair breakage by 52%. St.

4.8258 reviews
Leave In Lovers Trio

Leave In Lovers Trio

OUAI

$96

Explore North Bondi, Melrose Place and St. Barts in our Leave In Conditioner trio. Detangles, fights frizz and protects against heat up to 450°F plus free hair ties.

4.6224 reviews
Medium Hair Conditioner

Medium Hair Conditioner

OUAI

$32

If you’re the Goldilocks of hair types, we’ve got the conditioner that’s justttt right. This Medium Conditioner is for strengthening strands that are in-between Fine & Thick. It fights frizz, battles breakage and adds shine for your healthiest hair ever.

4.4225 reviews
Medium Hair Conditioner - Jumbo

Medium Hair Conditioner - Jumbo

OUAI

$44

Get 60% more of our color-safe, hydrating conditioner with a jumbo size. This conditioner is specifically made to hydrate & revive medium strands.

4.8203 reviews
Medium Hair Conditioner - Refill

Medium Hair Conditioner - Refill

OUAI

$64

Refill pouches use approximately 60% less plastic than rigid plastic bottles. If you’re the Goldilocks of hair types, we’ve got the conditioner that’s justttt right. This Medium Conditioner is for strengthening strands that are in-between Fine & Thick.

4.689 reviews
Medium Hair Conditioner - Travel

Medium Hair Conditioner - Travel

OUAI

$16

If you’re the Goldilocks of hair types, we’ve got the conditioner that’s justttt right. This Medium Conditioner is for strengthening strands that are in-between Fine & Thick. It fights frizz, battles breakage and adds shine for your healthiest hair ever.

4.776 reviews
Medium Hair Shampoo

Medium Hair Shampoo

OUAI

$32

For those who have a love-hate relationship with their hair. Product details Wash your way to a happy medium with this hydrating shampoo that cleanses, nourishes, and revives shine for medium hair types using a fusion of keratin and kumquat extract, plus babassu and coconut oils.

4.5242 reviews
Medium Hair Shampoo - Jumbo

Medium Hair Shampoo - Jumbo

OUAI

$44

Never feel stuck in the middle again. Get 60% more of the Medium Hair Shampoo you love to hydrate & revive strands that swing both OUAIs. With shine-enhancing kumquat fruit extract, moisture-rich babassu oil & reparative coconut oil, hair looks and feels revived & refreshed.

4.7186 reviews
Medium Hair Shampoo - Refill

Medium Hair Shampoo - Refill

OUAI

$64

If your hair type is stuck in the middle this hydrating shampoo cleanses, fights frizz, hydrates and revives shine for medium hair by using a fusion of keratin and kumquat extract, plus babassu and coconut oils. Follow with Medium Conditioner for best results.

4.6174 reviews
Medium Hair Shampoo - Travel

Medium Hair Shampoo - Travel

OUAI

$16

Does your hair swing both OUAI’s? If you’re somewhere in between fine hair problems and thick hair problems, wash your way to a happy medium with this hydrating travel size shampoo that cleanses, nourishes, and revives shine for medium hair types.

4.893 reviews
Medium Hair Shampoo & Conditioner Jumbo Set

Medium Hair Shampoo & Conditioner Jumbo Set

OUAI

$88

The shampoo & conditioner you love, now 60% bigger. This color-safe, jumbo-sized set comes with easy-to-use pumps. Our hydrating shampoo cleanses, fights frizz, hydrates and revives shine for medium hair with a mix of keratin and kumquat extract, plus babassu and coconut oils.

4.8118 reviews
Medium Hair Shampoo & Conditioner Set

Medium Hair Shampoo & Conditioner Set

OUAI

$64

A shine-boosting bundle for medium hair types. Product details Refine and add radiant shine to lackluster hair with this gently cleansing duo for medium hair types.

4.629 reviews
Medium Hair Travel Set

Medium Hair Travel Set

OUAI

$43

A travel trio for medium hair: Medium Shampoo and Conditioner cleanse and revive shine, while our Leave In Conditioner detangles and fights frizz on the go.

4.4105 reviews
Meet Me On Melrose Set

Meet Me On Melrose Set

OUAI

$38

Get a-OUAI to LA without leaving your shower. Smell like you’re almost famous with travel sizes of our Detox Shampoo to clarify your scalp & strands, Scalp & Body Scrub to exfoliate from head to toe and Body Cleanser to gently cleanse—all in the velvety-rich & rosy Melrose Place scent. Shop the set for $38 ($52 value).

4.8173 reviews
Mini Hair Oil

Mini Hair Oil

OUAI

$5

Mini Hair Oil from OUAI — clean everyday essentials for the tiny marketplace.

4.7161 reviews
Mini Leave In Conditioner

Mini Leave In Conditioner

OUAI

$8

Mini Leave In Conditioner from OUAI — clean everyday essentials for the tiny marketplace.

4.8458 reviews
Mini Scalp & Body Scrub St. Barts

Mini Scalp & Body Scrub St. Barts

OUAI

$7

Wanna get-a-OUAI? This deep-cleansing, sugar scrub exfoliates product buildup from your scalp and smoothes out dry skin, while nourishing. Now with Limited Edition St. Barts scent for a one-OUAI trip to the tropics.

4.4475 reviews
Mini St. Barts Body Cleanser

Mini St. Barts Body Cleanser

OUAI

$4

Vacay is only a shower a-OUAI. This body cleanser is infused with our St. Barts scent that has notes of dragon fruit, orange blossom, tuberose & musk, so you can enjoy paradise all year long.

4.4360 reviews
Mini St. Barts Body Crème

Mini St. Barts Body Crème

OUAI

$8

Your OUAI-cation in a jar. This luxurious, quick-absorbing whipped Body Crème deeply nourishes and restores parched skin with a St. Barts scent that will take you on a trip to the tropics.

4.5377 reviews
OUAI Makes Scents Discovery Set

OUAI Makes Scents Discovery Set

OUAI

$25

This OUAI Makes Scents Discovery Set features a sample size of each of our travel-inspired fragrances for just $25. Let each scent take you a-OUAI to LA, Sydney, London, Paris & St. Barts. Plus, get 25% off when you purchase a full size version of your favorite.

4.5267 reviews
OUAI To Go Refillable Travel Bottle Kit

OUAI To Go Refillable Travel Bottle Kit

OUAI

$30

A stylish, sustainable OUAI to take your full hair routine on the go. Product details This compact travel bag lets you pick up and go when cabin fever kicks in. Inside you'll find a 6-piece set that make bottling your favorite hair products a breeze, including 3 mini refillable bottles and 2 mini jars.

4.5437 reviews
OUAI-CATION Air Fresheners - 4 Pack

OUAI-CATION Air Fresheners - 4 Pack

OUAI

$20

This 4-pack of Air Fresheners smells like a OUAI-CATION & wherever you hang them will, too. Keep one in your car, in your room or in your closet to have our travel-inspired, long-lasting scents in even more places. Ibiza smells like you’re dancing the night a-OUAI with notes of vanilla, cocoa & rum St.

4.6479 reviews
Scalp & Body Scrub - St. Barts Scent

Scalp & Body Scrub - St. Barts Scent

OUAI

$42

Need a holiday? Let us whisk you away with our limited edition St. Barts scent that has notes of dragonfruit, orange blossom, tuberose & musk. This exotic blend of sugar and coconut oil exfoliates & nourishes your scalp & body so you can enjoy paradise all year long. Vacay is only a shower a-OUAI.

4.8348 reviews
Scalp & Body Scrub Melrose Place

Scalp & Body Scrub Melrose Place

OUAI

$42

Scrub the drama out of your life (and scalp). This blend of sugar and coconut oil cuts thru to cleanse your hair & body, while calming the crazy. This deep-cleansing, foaming scrub gives a fresh start to your scalp and skin.

4.5327 reviews
Scalp & Body Scrub St. Barts Scent - Travel

Scalp & Body Scrub St. Barts Scent - Travel

OUAI

$22

Wanna get-a-OUAI? Scrub the drama out of your life (and scalp). This blend of sugar and coconut oil cuts thru to cleanse your hair & body, while calming the crazy.

4.8318 reviews
Scalp and Body Scrub Melrose Place - Travel

Scalp and Body Scrub Melrose Place - Travel

OUAI

$22

Scrub the drama out of your life (and scalp). This blend of sugar and coconut oil cuts thru to cleanse your hair & body, while calming the crazy.

4.7301 reviews
Scalp Serum

Scalp Serum

OUAI

$54

Healthy hair starts with the scalp. This skincare-inspired serum helps balance and hydrate your scalp to create an ideal environment for hair to thrive. Helps support the appearance of thicker, healthier hair.

4.7331 reviews
Smell Like Roses From Head to Toe Set

Smell Like Roses From Head to Toe Set

OUAI

$84

This LA-inspired trio will leave you smelling like roses from head to toe with a full Melrose Place body routine. Lather up with Melrose Place Body Cleanser, then hydrate with our whipped Body Crème in the same scent. Top it off with a spritz of our new Hair & Body Mist & get on your OUAI.

4.5322 reviews
Super Dry Shampoo Cape Town

Super Dry Shampoo Cape Town

OUAI

$30

Super Dry Shampoo is back and more super than ever. It has the same powerful spray and absorbs oil, dirt & sweat without leaving a residue so you can skip the shower (again).

4.8233 reviews
Super Dry Shampoo Cape Town - Travel

Super Dry Shampoo Cape Town - Travel

OUAI

$16

Why use a regular Dry Shampoo when you could use Super Dry Shampoo? The double starch blend is super absorbent, never leaves a residue and will have you smelling like you just stepped out of the shower thanks to the refreshing, long-lasting Cape Town fragrance. Get on your OUAI & have a super day.

4.6199 reviews
Super Dry Shampoo Melrose Place

Super Dry Shampoo Melrose Place

OUAI

$30

Super Dry Shampoo is back and more super than ever. It has the same powerful spray and absorbs oil, dirt & sweat without leaving a residue so you can skip the shower (again).

4.4250 reviews
Super Dry Shampoo Melrose Place - Travel

Super Dry Shampoo Melrose Place - Travel

OUAI

$16

Super Dry Shampoo is back and more super than ever. It has the same powerful spray and absorbs oil, dirt & sweat without leaving a residue so you can skip the shower (again).

4.7216 reviews
Thick Hair Conditioner

Thick Hair Conditioner

OUAI

$32

Lay it it on thick. Give dry hair a quick dose of mega-moisture with this rich conditioner that leaves hair smooth and frizz-free, thanks to a blend of strengthening keratin, plus softening marshmallow root, shea butter, and avocado oil. Pair with Thick Shampoo for best results.

4.8208 reviews
Thick Hair Conditioner - Jumbo

Thick Hair Conditioner - Jumbo

OUAI

$44

Get 60% more of the Thick Hair Conditioner you know & love with a jumbo size. This color-safe, deeply hydrating conditioner is made just for thick hair types to nourish & hydrate.

4.6169 reviews
Thick Hair Conditioner - Refill

Thick Hair Conditioner - Refill

OUAI

$64

This sustainable Refill Pouch uses 60% less plastic than rigid plastic bottles, contributes less to landfill waste, and lets you stock up on THICK Hair Conditioner.

4.4140 reviews
Thick Hair Conditioner - Travel

Thick Hair Conditioner - Travel

OUAI

$16

Wanna get rich quick? This ultra-lux travel size conditioner made for thick hair fights frizz and hydrates dry, coarser hair while detangling, strengthening, and adding shine.

4.542 reviews
Thick Hair Shampoo

Thick Hair Shampoo

OUAI

$32

A lux lathering, deeply hydrating shampoo for thick hair types, infused with marshmallow root to detangle, shea butter to moisturize, and avocado oil to fight frizz. Follow with Thick Conditioner for best results. IS THIS RECYCLABLE? Yes, I am fully recyclable!

4.7191 reviews
Thick Hair Shampoo - Jumbo

Thick Hair Shampoo - Jumbo

OUAI

$44

Get 60% more of the color-safe, deeply hydrating Thick Hair Shampoo you love with a jumbo size.

4.5152 reviews
Thick Hair Shampoo - Refill

Thick Hair Shampoo - Refill

OUAI

$64

Refill pouches that use approximately 60% less plastic than rigid plastic bottles. Product details Show uncooperative locks who’s boss with this deeply hydrating shampoo for thick hair types infused with marshmallow root to detangle, shea butter to moisturize, and avocado oil to calm frizz.

4.5157 reviews
Thick Hair Shampoo - Travel

Thick Hair Shampoo - Travel

OUAI

$16

Stop dreading wash day. A deeply moisturizing travel size shampoo that cleanses thick hair while strengthening and fighting frizz.

4.659 reviews
Thick Hair Shampoo & Conditioner Jumbo Set

Thick Hair Shampoo & Conditioner Jumbo Set

OUAI

$88

The shampoo & conditioner you love, now 60% bigger & with easy-to-use pumps. This color-safe, deeply hydrating shampoo & conditioner set now comes with easy-to-use pumps.

4.7101 reviews
Thick Hair Shampoo & Conditioner Set

Thick Hair Shampoo & Conditioner Set

OUAI

$64

A smoothing bundle to show thick locks who's boss. Product details This moisture-rich duo does the most for thirsty manes by cleansing without stripping, while reducing frizz for smoother, stronger hair.

4.8288 reviews
Thick Hair Travel Set

Thick Hair Travel Set

OUAI

$43

A travel trio for thick hair: Thick Shampoo and Conditioner cleanse without stripping, while our Leave In Conditioner detangles and fights frizz on the go.

4.888 reviews
Thick Hair Treatment Masque

Thick Hair Treatment Masque

OUAI

$38

Looking for a mask that heals, not hides, everything your hair has been through? Mask and you shall receive. This rich, buttery mask restores moisture, smooths frizz, repairs damage, and prevents breakage for thick hair after just one use.

4.5467 reviews
Thick Hair Treatment Masque - Travel

Thick Hair Treatment Masque - Travel

OUAI

$22

Turn the moisture all the OUAI up with this rich travel size mask for thick hair that delivers major moisture, damage repair, and shine in minutes.

4.8488 reviews
Thickening Spray

Thickening Spray

OUAI

$30

Get thick quick. Thickening Spray will get your strands looking thicker & fuller instantly. It also adds volume that lasts all day and helps repair hair to keep it soft & healthy.

4.6284 reviews
Three-OUAI Hair Set

Three-OUAI Hair Set

OUAI

$116

There’s a reason knotty girls love Melrose Place. Get your hair smelling like roses with this Three-OUAI. Get a deep cleanse with Detox Shampoo when you need to clean up your act. Skip conditioner & break up with damage, breakage & split ends with Bond Repair Balm.

4.7241 reviews
Vacay Is Only A Spray A-OUAI Set

Vacay Is Only A Spray A-OUAI Set

OUAI

$93

Spray for an instant OUAI-CATION. Our Ibiza, Santorini, St. Barts & Melrose Place Hair & Body Mists will transport you for just $93 ($112 value). Spray for an instant OUAI-CATION with all four of our Hair & Body Mists.

4.6339 reviews
Wanna Get A-OUAI Kit

Wanna Get A-OUAI Kit

OUAI

$36

Escape to St. Barts with this limited edition travel kit ($44 value). This travel bag comes with what you need to lather up & gently cleanse with travel size Body Cleanser St. Barts.

4.597 reviews
Wave Spray

Wave Spray

OUAI

$30

The same beachy texture you know & love, but with a OUAI better feel. This salt-free Wave Spray enhances your hair’s natural texture, adds body & volume BUT—and this is the important part—still keeps your strands feeling soft & hydrated. Get that “just got out of the ocean” look, minus the ocean.

4.5352 reviews
Wave Spray - Travel

Wave Spray - Travel

OUAI

$16

The same beachy texture you know & love, but with a OUAI better feel. This salt-free Wave Spray enhances your hair’s natural texture, adds body & volume BUT—and this is the important part—still keeps your strands feeling soft & hydrated. Get that “just got out of the ocean” look, minus the ocean.

4.4335 reviews

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