
Los Angeles, CA · Est. 2021
Merit
Minimalist clean makeup wardrobe
Fewer products, better ones — clean multi-use sticks and bases for a capsule makeup drawer that still feels elevated.
On the shelf
![[Pre-Seeding] Lip Liner Ext](/_next/image?url=https%3A%2F%2Fcdn.shopify.com%2Fs%2Ffiles%2F1%2F0412%2F1296%2F9117%2Ffiles%2F240925_merit_01_lip_liner_soldiers_0043_beverly_hillscopy.jpg%3Fv%3D1744400570%26width%3D1200&w=3840&q=75)
[Pre-Seeding] Lip Liner Ext
Merit
$26
[Pre-Seeding] Lip Liner Ext from Merit — clean everyday essentials for the tiny marketplace.
![[Pre-Seeding] Lip Liner Ext (EU)](/_next/image?url=https%3A%2F%2Fcdn.shopify.com%2Fs%2Ffiles%2F1%2F0412%2F1296%2F9117%2Ffiles%2Fshop_drawer_image_1742262037742_Lip-Liner.png%3Fv%3D1770311586%26width%3D1200&w=3840&q=75)
[Pre-Seeding] Lip Liner Ext (EU)
Merit
$26
[Pre-Seeding] Lip Liner Ext (EU) from Merit — clean everyday essentials for the tiny marketplace.

Alexa's Essentials
Merit
$86
The impossible-to-mess-up essentials that help Alexa get ready in five minutes. Use ALEXA at checkout to get a free Deluxe Mini Flush Balm in Le BonBon on orders over $75!

Alexa's Summer Favorites
Merit
$144
Use ALEXA at checkout to get a free Deluxe Mini Flush Balm in Le BonBon on orders over $75!

Amy's Essentials
Merit
$100
Some of Amy's favorites from the MERIT line.

Andrea's Winter Routine
Merit
$145
Andrea's go-to essentials for all-over warmth and a touch color.

Baby2Baby
Merit
$5
$5 Donation

Base Essentials Set
Merit
$128
Everything you need for a summer skin base.

Base Trio
Merit
$101
Summertime favorites to cleanse, hydrate, and protect.

Bekah's Essentials
Merit
$86
Bekah's go-to complexion essentials for an effortless, everyday glow.

Bekah's Favorites
Merit
$136
Everything Bekah recommends for a glowy, everyday look.

Bold Set
Merit
$115
Essentials for a bold, everyday makeup look.

Brittany's Summer Essentials
Merit
$136
Brittany's go-to essentials for a glowy, Summer look.

Bronze Balm
Merit
$30
The easiest bronzer ever. A sheer, buildable formula that gives a wash of natural warmth and depth. See Full Details

Bronze Balm
Merit
$32
The easiest bronzer ever. A sheer, buildable formula that gives a wash of natural warmth and depth. See Full Details

Brow 1980
Merit
$26
A nod to the brows of the ‘80s, this pomade gives you soft, fluffy brows with light hold and zero crunchiness. See Full Details

Brow 1980
Merit
$24
A nod to the brows of the ‘80s, this pomade gives you soft, fluffy brows with light hold and zero crunchiness. See Full Details

Brow 1990
Merit
$26
This microfine gel pencil fills and defines brows for soft, natural-looking fullness. It’s not revolutionary — but it is really good.

Brow 1990
Merit
$24
This microfine gel pencil fills and defines brows for soft, natural-looking fullness. It’s not revolutionary — but it is really good. See Full Details

Brush No. 2
Merit
$22
A soft, dual-ended brush that can be used for a wash of color and precise lines.

Brush No. 2
Merit
$20
A soft, dual-ended brush that can be used for a wash of color and precise lines.

Brush No.1
Merit
$34
The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details

Brush No.1
Merit
$32
The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details

Caroline's Favorites
Merit
$128
The essentials that Caroline recommends for an easy, minimalist makeup look.

Caroline's Favorites
Merit
$125
The essentials that Caroline recommends for an easy, minimalist makeup look.

Caroline's Trio
Merit
$84
The essentials that Caroline recommends for an easy, minimalist makeup look.

Carrie's Essentials
Merit
$112
The essentials that Carrie recommends for an easy, minimalist makeup look.

Carrie's Favorites
Merit
$180
Everything Carrie recommends for a glowy, everyday look.

Cate's Favorites
Merit
$162
The essentials that Cate recommends for an easy, minimalist makeup look.

Christine's Essentials
Merit
$119
Christine's go-to complexion essentials for an effortless, everyday glow.

Clean Lash
Merit
$26
Your go-to mascara for every day. It tints, lengthens and defines lashes, with zero smudging — ever.

Clean Lash
Merit
$28
Your go-to mascara for every day. It tints, lengthens and lifts lashes, with no smudging. Ever. See Full Details

Clean Volume
Merit
$28
A lightweight tubing mascara that lifts and separates lashes for precise, buildable volume that lasts up to 16 hours. How to Use: Comb through lashes from root to tip. For added impact, build while lashes are still wet. To remove, wash with warm water and cleanser.

Complexion Essentials
Merit
$118
Go-to essentials for lit-from-within color and warmth.

Complexion Trio
Merit
$90
Everything you need for a dewy, glowing base.

Cort's Summer Favorites
Merit
$126
The impossible-to-mess-up essentials that help Cort get ready in five minutes.

Daily Essentials Set
Merit
$115
Your new go-to products for an easy, everyday makeup routine.

Dani's Everyday Essentials
Merit
$90
Dani's go-to essentials for all-over warmth and a touch color.

Dani's Summer Favorites
Merit
$133
Everything Dani recommends for a glowy, everyday look. Comes with a free MERIT Baseball Cap!

Day Glow
Merit
$34
Made for daytime, this highlighter gives a dewy, balmy sheen with zero sparkle. See Full Details

Day Glow
Merit
$32
Made for daytime, this highlighter gives a dewy, balmy sheen with zero sparkle. See Full Details

Day Time Set
Merit
$160
Everything you need for an glowy, everyday look.

Definition Trio
Merit
$74
Impossible-to-mess-up essentials to help you get ready on the go.

Dewy Skin Set
Merit
$121
Must-haves for dewy skin--including our brand new Great Skin Double Cleanse.

Dewy Skin Trio
Merit
$88
Go-to complexion essentials for an effortless, everyday glow.

Easy Essentials Set
Merit
$99
The essentials for an everyday, glowy look in three minutes or less.

Effortless Set
Merit
$82
Face, lips, & cheeks covered with three products.

Effortless Set
Merit
$82
Face, lips, & cheeks covered with three products.

Elena's Must-Haves
Merit
$88
Everything you need for a dewy, glowing base.

Essentials Trio
Merit
$82
The bestsellers for an easy, minimalist makeup look.

Eyes & Lips Set
Merit
$95
The minimalist essentials for elevated eyes & lips.

Eyes, Cheeks, & Lips Trio
Merit
$77
Everything you need for a natural, glowing makeup look.

Five Minute Morning
Merit
$179
The full five minute morning routine — everything you need to get ready in five minutes, nothing you don't.

Five Minute Morning
Merit
$177
The full five minute morning routine — everything you need to get ready in five minutes, nothing you don't.

Flush Balm
Merit
$32
A cream tint that melts into skin for lit-from-within color that stays flush all day. See Full Details

Flush Balm
Merit
$30
A cream tint that melts into skin for lit-from-within color that stays flush all day. See Full Details

Fragrance & Gentlewoman Book Kit
Merit
$144
Fragrance & Gentlewoman Book Kit from Merit — clean everyday essentials for the tiny marketplace.

Fresh Face Set
Merit
$115.6
Everything you need for your daily makeup routine.

Glossy Set
Merit
$100
Everything you need for an everyday, glowy look in three minutes or less.

Glowy Complexion Set
Merit
$109
Your new routine to cleanse, hydrate, and add a pop of color.

Glowy Essentials Set
Merit
$108
Everything you need for a natural, glowing makeup look

Glowy Skin Trio
Merit
$101
Essentials for hydrated, glowing skin.

Great Skin Double Cleanse
Merit
$36
A bi-phase, foaming cleanser that effectively removes sunscreen and face makeup while providing gentle daily exfoliation for skin that feels soft and smooth — never stripped.

Great Skin Double Cleanse
Merit
$32
A bi-phase, foaming cleanser that effectively removes sunscreen and face makeup while providing gentle daily exfoliation for skin that feels soft and smooth — never stripped.

Great Skin Moisturizer
Merit
$40
This lightweight cream does it all — it preps skin for makeup application and wear, helps soothe the skin barrier, provides time-release hydration throughout the day, and makes skin feel firmer and more elastic in just one week. See Full Details

Great Skin Moisturizer
Merit
$42
This lightweight cream does it all — it preps skin for makeup application and wear, helps soothe the skin barrier, provides time-release hydration throughout the day, and makes skin feel firmer and more elastic in just one week. See Full Details

Great Skin Serum
Merit
$44
A gentle bi-phase serum clinically proven to brighten skin, hydrate for 24 hours, even tone, and reduce the look of redness in four weeks . See Full Details

Great Skin Serum
Merit
$42
A gentle bi-phase serum clinically proven to brighten skin, hydrate for 24 hours, even tone, and reduce the look of redness in four weeks . See Full Details

Hannah's Winter Routine
Merit
$128
Everything you need for an effortless look.

Hip2Save's Must-Haves
Merit
$129
The essentials that Meagan recommends for an easy, minimalist makeup look.

Intro Trio
Merit
$88
Everything you need for a dewy, glowing base.

Jenn's Color Trio
Merit
$66
Jenn's go-to essentials for a touch color. Comes with a free Deluxe Mini Flush Balm in Postmodern!

Jenn's Complexion Essentials
Merit
$90
Jenn's go-to complexion essentials for an effortless, everyday glow. Comes with a free Deluxe Mini Flush Balm in Postmodern!

Jessica's Essentials
Merit
$83
The essentials that Jessica recommends for an easy, everyday makeup look.

Jessica's Favorites
Merit
$150
Everything Jessica recommends for a glowy, everyday look.

JoJo's Summer Favorites
Merit
$102
Everything JoJo recommends for a glowy, everyday look.

Josie's Essentials
Merit
$90
The essentials that Josie's recommends for an easy, everyday makeup look.

Josie's Favorites
Merit
$137
Some of Josie's absolute favorites from the MERIT line.

Lauren's Essentials
Merit
$86
Everything Lauren recommends for an impossible-to-mess-up everyday look.

Lisa's Favorites
Merit
$104
Some of Lisa's absolute favorites from the MERIT line.

Lisa's Spring Favorites
Merit
$120
Lisa's go-to essentials for an effortless, everyday glow.

Madi's Easy Essentials
Merit
$88
The impossible-to-mess-up essentials that help Madi get ready in five minutes. Use MADI at checkout to get a free Deluxe Mini Flush Balm in Le BonBon on orders over $75!

Madi's Summer Favorites
Merit
$136
Some of Madi's absolute favorites from the MERIT line. Use MADI at checkout to get a free Deluxe Mini Flush Balm in Le BonBon on orders over $75!

Mallory's Essentials
Merit
$104
Mallory's on-the-go essentials

Molly's Essentials
Merit
$139
Everything Molly recommends for an impossible-to-mess-up everyday look.

Molly's Everyday Essentials
Merit
$119
Molly's go-to complexion essentials for an effortless, everyday glow.

Molly's Favorites
Merit
$160
Everything Molly recommends for a glowy, everyday look.

Monroe's Favorites
Merit
$136
The essentials that Monroe recommends for an easy, minimalist makeup look.

Morgan's Favorites
Merit
$128
The essentials that Morgan recommends for an easy, everyday makeup look.

Morning Set
Merit
$112
Impossible-to-mess-up essentials for getting ready on-the-go.

Nikole's Essentials
Merit
$114
Everything Nikole recommends for a glowy, everyday look.

Organic Beauty Lover's Essentials
Merit
$86
Everything Organic Beauty Lover recommends for an impossible-to-mess-up everyday look.

Red Set
Merit
$74
Bestselling shades in red for lit-from-within color and warmth. Note: shades are pre-selected.

Retrospect
Merit
$96
A rich, nuanced scent that evolves throughout the day. Soft, clean notes open, followed by a subtle floral center before settling into a base of musk, vanilla, and moss for a warm, second-skin finish. See Full Details

Retrospect
Merit
$92
A rich, nuanced scent that evolves throughout the day. Soft, clean notes open, followed by a subtle floral center before settling into a base of musk, vanilla, and moss for a warm, second-skin finish. See Full Details Ships Ground everywhere except Alaska, Hawaii, and U.S. Territories.

Sara's Must Haves
Merit
$66
Impossible-to-mess-up color for cheeks and lips.

Sara's Spring Routine
Merit
$134
Everything you need for your daily makeup routine.

Sarah's All-Time Favorites
Merit
$133
Everything Sarah recommends for a glowy, everyday look.

Sarah's Essentials
Merit
$113
Sarah's go-to complexion essentials for an effortless, everyday glow.

Sarah's Favorites
Merit
$149
Some of Sarah's absolute favorites from the MERIT line.

Sarah's Must Haves
Merit
$144
The essentials that Sarah recommends for an easy, everyday makeup look.

Sarah's Summer Essentials
Merit
$90
The essentials that Sarah recommends for an easy, everyday makeup look.

Sarah's Summer Essentials
Merit
$90
Sarah's go-to complexion essentials for an effortless, everyday glow.

Shade Slick
Merit
$24
A wash of moisturizing color for healthy lips all day — now available in a new, pearlescent finish.

Shawn's Spring Essentials
Merit
$108
Shawn's go-to essentials for a glowy, Spring look.

Shawn's Spring Favorites
Merit
$153
Everything Shawn recommends for a glowy, everyday look.

Sheen Set
Merit
$73
Everything you need to add shimmer to your daily makeup routine.

Signature Lip Blush
Merit
$30
This lightweight, sheer-matte formula applies with the ease of a nourishing balm, leaving a soft, blurred wash of color that feels like nothing on the lips. It’s lipstick you can live in.™

Signature Lip Blush
Merit
$28
A sheer matte lightweight, buildable formula with a comfortable, balm-like feel. This is lipstick you can live in™

Signature Lip Liner
Merit
$26
A hydrating, buildable lip pencil that gives soft definition and sheer, all-over color.

Signature Lip Liner
Merit
$24
A hydrating, buildable lip pencil that gives soft definition and sheer, all-over color.

Signature Lipstick
Merit
$32
Lipstick you can live in™️ — Comfortable color that’s so lightweight, you’ll forget you’re wearing it . See Full Details

Signature Lipstick
Merit
$28
Lipstick you can live in™️ — Comfortable color that’s so lightweight, you’ll forget you’re wearing it . See Full Details

Signature Makeup Bag (ShopMy)
Merit
$0.01
Welcome to MERIT — you will receive The Signature Makeup Bag with your first order.

Skin Essentials
Merit
$139
Four steps to cleanse, hydrate, and even out your base.

Solo Shadow
Merit
$32
A buildable cream eyeshadow for a sheer wash of color — now in two finishes.

Solo Shadow
Merit
$26
A buildable cream eyeshadow for a sheer wash of color — now in two finishes.

Sugarplum Summer Favorites
Merit
$134
Everything Cassie recommends for an impossible-to-mess-up everyday look.

Sugarplum Travel Trio
Merit
$90
Cassie's on-the-go essentials.

Summer Glow Set
Merit
$112
Fall makeup essentials--SPF included.

Summer Trio
Merit
$84
Everything you need for a dewy, glowing base.

Sydney's Essentials
Merit
$108
The essentials that Sydney recommends for an easy, everyday makeup look.

Tess' Travel Essentials
Merit
$110
The impossible-to-mess-up essentials that help Tess get ready on the go. Comes with a free Deluxe Mini Flush Balm in Postmodern!

The Australian Set
Merit
$150
A limited edition set for healthy, glowing skin.

The Base Set
Merit
$100
Your go-to essentials for healthy, hydrated-looking skin.

The Base Set
Merit
$101
Your go-to essentials for healthy, hydrated-looking skin.

The Base Set
Merit
$101
Your go-to essentials for healthy, hydrated-looking skin.

The Basics Set
Merit
$102
The foundations of your everyday routine.

The Basics Trio
Merit
$85
Everything you need for an everyday, glowy look in three minutes or less.

The Bespoke Duo
Merit
$46
Your favorite lip and cheek essentials — together in our best-selling shade.

The Bespoke Set
Merit
$74
Our best-selling shade in matching lip and cheek essentials .

The Bespoke Set
Merit
$74
Our best-selling shade in matching lip and cheek essentials .

The Bestsellers Set
Merit
$134
Our best-selling essentials in both full and travel sizes .

The Bestsellers Set
Merit
$134
Our best-selling essentials in both full and travel sizes .

The Blush and Bronze Duo
Merit
$56
Your two essentials for natural-looking warmth and color.

The Brow Duo
Merit
$44
Our award-winning volumizing pomade paired with our new microfine gel pencil — for less.

The Brow Duo
Merit
$44
Our award-winning volumizing pomade paired with our new microfine gel pencil — for less.

The Cheek Set
Merit
$107
The complete set of cheek essentials .

The Cheek Set
Merit
$107
The complete set of cheek essentials .

The Clean Lash Duo
Merit
$50
Your go-to lengthening mascara — in your choice of shades.

The Clean Lash Duo
Merit
$50
Your go-to lengthening mascara — in your choice of shades.

The Clean Volume Duo
Merit
$50
Your go-to volumizing mascara — in your choice of shades.

The Clean Volume Duo
Merit
$50
Your go-to volumizing mascara — in your choice of shades.

The Color Duo
Merit
$48
Our new Signature Lip Liner shade paired with a coordinating Flush Balm for an easy, monochromatic look.

The Color Duo
Merit
$70
Our new Signature Lip Liner shade paired with a coordinating Flush Balm for an easy, monochromatic look.

The Color Duo
Merit
$70
Our new Signature Lip Liner shade paired with a coordinating Flush Balm for an easy, monochromatic look.

The Color Duo
Merit
$48
Our new Signature Lip Liner shade paired with a coordinating Flush Balm for an easy, monochromatic look.

The Color Trio
Merit
$70
Our new Signature Lip Liner shade paired with a coordinating Flush Balm and Lip Product for an easy, monochromatic look.

The Color Trio
Merit
$70
Our new Signature Lip Liner shade paired with a coordinating Flush Balm and Lip Product for an easy, monochromatic look.

The Color Trio
Merit
$70
Impossible-to-mess-up color for cheeks and lips.

The Complexion Essentials Set
Merit
$121
A limited edition set of our best-selling essentials .

The Complexion Set
Merit
$185
The complete set of complexion essentials.

The Complexion Set
Merit
$185
The complete set of complexion essentials.

The Daytime Set
Merit
$102
Everyday makeup essentials - including the new Clean Volume Mascara!

The Definition Set
Merit
$110
Your everyday essentials for healthy glowing skin and a touch of color .

The Essentials Set
Merit
$88
Your skin, but better.

The Evening Set
Merit
$128
Everything you need for an effortless evening look.

The Everyday Set
Merit
$118
The essentials you reach for everyday .

The Everyday Set
Merit
$118
The essentials you reach for everyday .

The Eye Set
Merit
$108
The complete set of eye essentials.

The Eye Set
Merit
$110
The complete set of eye essentials.

The Finishing Touches Set
Merit
$88
Our best-selling eye and lip essentials.

The Friday Set
Merit
$74
Essentials that make every look feel pulled together.

The Full Collection
Merit
$440
The complete set of MERIT essentials.

The Full Collection
Merit
$541
The complete set of MERIT essentials.

The Glow Set
Merit
$90
Go-to products for a natural, glowing makeup look.

The Glow Set
Merit
$118
Impossible-to-mess-up essentials for a dewy, lit-from-within glow.

The Glow Set
Merit
$122
Everything you need for hydrated , healthy-looking skin .

The Great Skin Double Cleanse Duo
Merit
$44
The Great Skin Double Cleanse Duo from Merit — clean everyday essentials for the tiny marketplace.

The Great Skin Duo
Merit
$76
Your daily skincare routine — simplified.

The Great Skin Duo
Merit
$76
Your daily skincare routine — simplified.

The Great Skin Moisturizer Duo
Merit
$56
The Great Skin Moisturizer Duo from Merit — clean everyday essentials for the tiny marketplace.

The Great Skin Serum Duo
Merit
$56
The Great Skin Serum Duo from Merit — clean everyday essentials for the tiny marketplace.

The Great Skin Trio
Merit
$99
Your daily skincare routine — simplified.

The Great Skin Trio
Merit
$99
Your daily skincare routine — simplified.

The Icons Set
Merit
$131
Our signature essentials .

The Icons Set
Merit
$131
Our signature essentials .

The Intro Set
Merit
$100
The foundation of your everyday routine.

The Intro Set
Merit
$119
The foundation of your everyday routine.

The Intro Set
Merit
$119
The foundation of your everyday routine.

The Lip Blush Set
Merit
$76
Your choice of three Signature Lip Blush shades — for less.

The Lip Blush Set
Merit
$76
Your choice of three Signature Lip Blush shades — for less.

The Lip Duo
Merit
$44
Our new Signature Lip Liner and Shade Slick Sheen — your perfect everyday lip duo.

The Lip Trio
Merit
$70
Our go-to lip essentials for soft color, definition, and shine.

The Mascara Duo
Merit
$50
Our two mascaras, together — one to lengthen, one to volumize.

The Mascara Duo
Merit
$50
Our two mascaras, together — one to lengthen, one to volumize.

The Mini Great Skin Trio
Merit
$39
A limited edition set of the complete Great Skin routine — in mini size.

The Minimalist
Merit
$38
It's not a foundation or a concealer, but it’ll replace both in your makeup bag.

The Minimalist
Merit
$38
It's not a foundation or a concealer, but it’ll replace both in your makeup bag.

The Minimalist Duo
Merit
$63
Our award-winning blending brush paired with our perfecting complexion stick — for less.

The Minimalist Duo
Merit
$63
Our award-winning blending brush paired with our perfecting complexion stick — for less.

The Morning Trio
Merit
$86
The essentials for a glowy, everyday look.

The Nighttime Set
Merit
$102
Easy makeup essentials for evening - including the new Clean Volume Mascara!

The Signature Set
Merit
$116
Our best-selling complexion essentials.

The Skin Set
Merit
$100
A limited edition set of everything you need for our signature MERIT glow.

The Skin Set
Merit
$100
A limited edition set of everything you need for our signature MERIT glow.

The Skin Set
Merit
$100
A limited edition set of everything you need for our signature MERIT glow.

The Skincare Set
Merit
$124
Your everyday essentials for hydrated, glowing skin and SPF 45 protection.

The Skincare Set
Merit
$124
Your everyday essentials for hydrated, glowing skin and SPF 50 protection.

The Summer Set
Merit
$115
Everything you need for a glowy summer look.

The Summer Set
Merit
$115
Everything you need for a glowy summer look.

The Summer Set
Merit
$140
Everything you need for a glowy summer look.

The Touch-Up Set
Merit
$74
Your everyday essentials for easy touch-ups on the go.

The Travel Set
Merit
$114
Impossible-to-mess-up essentials for getting ready on the go.

The Uniform
Merit
$40
A mineral sunscreen that provides broad spectrum UVA/UVB protection and a sheer tint that blends in with a light-as-air finish. It’s a sunscreen so perfect, you’ll actually want to wear it every day.

The Uniform
Merit
$38
A mineral sunscreen that provides broad spectrum UVA/UVB protection and a sheer tint that blends in with a light-as-air finish. It’s a sunscreen so perfect, you’ll actually want to wear it every day.

The Welcome Set
Merit
$130
Our best-selling essentials, together in a limited edition set to celebrate our arrival.

The Winter Trio
Merit
$82
The essentials for lit-from-within color and warmth.

Touch-Up & Glow Set
Merit
$120
The essentials for an effortless, everyday look.

Two Minute Touch-Up Set
Merit
$99
Everything we recommend for a natural, glowing makeup look.
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