United States · Est. 2017
Krave Beauty
Skin barrier care, no overdoing it
Founded by a beauty YouTuber who wanted less irritation — gentle cleansers, barrier serums, and sunscreen for skin that’s been through too much.
On the shelf

100% Cold-Pressed Tamanu Oil
Krave Beauty
$20
A multipurpose oil that promotes healthy skin and hair. It helps with dryness, reduces redness & irritation, promotes healing & skin regeneration plus so much more.

24 Carrot Retinal
Krave Beauty
$28
No more pushing through the “flaky phase.” Just a retinal that respects your skin and the planet. Why is it different: Our oil-entrapped Retinal keeps the formula stable & potent until it’s released upon application.

Barrier Builder
Krave Beauty
$37
Two fan favorites, one powerhouse duo. Matcha Hemp Hydrating Cleanser gently cleanses while leaving you with soft & hydrated skin. Formulated with antioxidant and glycerin to protect and hydrate skin. Great Barrier Relief serum nourishes and calms signs of sensitivity caused by a compromised skin barrier.

Barrier Relief
Krave Beauty
$35
Healthy barriers, for both face & lips. Great Barrier Relief serum nourishes and calms signs of sensitivity caused by a compromised skin barrier. Enriched with 10% Tamanu Oil to provide skin-regenerative properties and deep moisture.

Barrier Renew
Krave Beauty
$47
Try the retinal sandwich method with this duo to ease into retinoids & reduce the chance of irritation. 24 Carrot Retinal delivers the benefit of 0.05% oil-entrapped retinal without irritation, while Great Barrier Relief strengthens & cushions your skin before and after retinal.

Barrier Rescue
Krave Beauty
$45
Great Barrier Relief & Great Body Relief come together to restore your skin barrier while calming redness & irritations. Formulated with Tamanu Oil, nourishing oil blends, and ceramides to nurse your skin back to health.

Beet The Sun SPF 40 PA+++
Krave Beauty
$20
A lightweight chemical sunscreen that's made to look and feel like your skin. Supercharged with Beetroot Extract — a powerful antioxidant that gives your skin additional protection against oxidative stress — this SPF defends against the sun and other environmental aggressors without any extra drama or a white cast.

Bestseller Kit
Krave Beauty
$69
Four fan favorites in one powerhouse kit, designed to work together for a stronger, healthier-looking skin barrier.

Clear Skin Barrier
Krave Beauty
$47
Dealing with breakouts? Well, we got the "pore-fect" duo for you featuring Oil La La and Great Barrier Relief! Whether you're dealing with active acne or looking to soothe your skin post-breakouts, let this iconic pair help rebalance and calm your skin one pore at a time.

Daily Barrier Duo
Krave Beauty
$28
Two everyday essentials, one perfect no-makeup day routine. Beet The Sun SPF 40 provides lightweight sun protection & supercharged with beetroot extract to provide antioxidant to give your skin extra protection against oxidative stress.

Daily Comfort
Krave Beauty
$25
Two everyday essentials, one comforting routine. Matcha Hemp Hydrating Cleanser gently cleanses while leaving skin soft & hydrated. Formulated with antioxidants & glycerin to protect & hydrate.

Double Cleanse
Krave Beauty
$34
Makeup Re-Wined Jelly Oil Cleanser & Matcha Hemp Hydrating Cleanser are inseparable when it comes to a barrier-friendly double cleansing routine.

Duo Beet The Sun SPF 40 PA+++
Krave Beauty
$34
This lightweight chemical sunscreen is made to look and feel like your skin. Supercharged with Beetroot Extract — a powerful antioxidant that gives your skin additional protection against oxidative stress — this SPF defends against the sun and other environmental aggressors without any extra drama or a white cast.

Duo Matcha Hemp Hydrating Cleanser
Krave Beauty
$27
Double up on your skin's go to. This gentle, nourishing cleanser that restores hydration and antioxidants to the skin. Matcha, rich in free radical-fighting antioxidants, paired with Hemp Seed Oil to deeply moisturize and strengthen the skin barrier. Effectively cleanses without leaving a dry, tight feeling.

Duo Oil La La
Krave Beauty
$47
Treat your skin like something you love. Don’t believe the rumors. Oils aren’t the enemy of oily, breakout-prone skin. Oil La La uses a blend of nourishing oils that are non-comedogenic to create balance, preventing and soothing breakouts.

Evergreen Influencer PR Bundle
Krave Beauty
$120
Great Barrier Relief 45ml Matcha Hydrating Cleanser 120ml Oat So Simple Water Cream 80ml Beet the Sun Lightweight SPF 40 PA Oil La La

Great Barrier Relief
Krave Beauty
$28
This reparative serum helps soothe and restore your skin barrier while calming redness and irritations. Infused with 10% Tamanu Oil to nurse your skin back to health, Great Barrier Relief is perfect for resetting and providing TLC for over-exfoliated or irritated skin.

Great Body Relief
Krave Beauty
$25
A light, pillowy body lotion that soothes sensitivity and restores your skin. Formulated with skin-healing Tamanu Oil to soothe, Fermented Oil Blend to condition and Ceramides to strengthen skin barrier. Deeply moisturize your skin without leaving a greasy residue.

Intro Kit
Krave Beauty
$36
Good habits start small. Great skin does, too. Whether you're just getting into skincare or done with million-step routines, our Intro Kit has your back (and your skin).

Jumbo Great Barrier Relief
Krave Beauty
$50
A jumbo version of our reparative serum that helps soothe and restore your skin barrier while calming redness and irritations. Infused with 10% Tamanu Oil to nurse your skin back to health, Great Barrier Relief is perfect for resetting and providing TLC for over-exfoliated or irritated skin.

Kale Your Way Kit
Krave Beauty
$3
From exfoliating to removing scalp build ups, Kale-Lalu-yAHA truly does it all. This nozzle kit feature two attachments that lets you get the most out of our glycolic acid exfoliator.

Kale-Lalu-yAHA
Krave Beauty
$25
A gentle yet effective exfoliator that smooths texture, fades discoloration, and unclogs pores. Powered by 5.25% Glycolic Acid, Kale-Lalu-yAHA supports skin renewal while preserving barrier health. Supported with hydrating Hyaluronic Acid and boost of antioxidants and vitamins from Kale, Spinach, and Parsley.

Lip Barrier Moisture
Krave Beauty
$28
Two lippies, one perfect pout. Lip Barrier Relief delivers long-lasting moisture to soothe & restore the lip barrier with upcycled almond shell extract & a blend of high omega fatty acid plant oils.

Lip Barrier Relief
Krave Beauty
$14
A nourishing lip treatment that delivers long-lasting moisture to soothe, condition, and relieve dry, parched lips. Why is it different: Enriched with upcycled almond shell extract, emollients, and occlusives, this treatment helps restore barrier function, soften lips, and lock in moisture.

Makeup Re-Wined
Krave Beauty
$25
A gentle jelly-to-oil cleanser to dissolve makeup, sunscreen, and impurities with our sustainably-sourced, upcycled Grapeseed Oil. Reveal clean, nourished skin as you melt away the day. Why is it different: Transforms from a jelly-like texture to a milky oil to provide fun, but mess-free cleansing.

Matcha Heartleaf Hydrating Cleanser
Krave Beauty
$16
A gentle, nourishing cleanser that restores hydration and antioxidants to the skin. Matcha, rich in free radical-fighting antioxidants, paired with Hemp Seed Oil to help soothe irritations. Effectively cleanses without leaving a dry, tight feeling.

Matcha Hemp Hydrating Cleanser
Krave Beauty
$16
A gentle, nourishing cleanser that restores hydration and antioxidants to the skin. Matcha, rich in free radical-fighting antioxidants, paired with Hemp Seed Oil to deeply moisturize and strengthen the skin barrier. Effectively cleanses without leaving a dry, tight feeling.

Matcha Home & Away Duo
Krave Beauty
$18
A gentle, nourishing cleanser that restores hydration and antioxidants to the skin. Matcha, rich in free radical-fighting antioxidants, paired with Hemp Seed Oil to deeply moisturize and strengthen the skin barrier. Effectively cleanses without leaving a dry, tight feeling.

Oat So Simple Water Cream
Krave Beauty
$28
A calming lightweight moisturizer with a burst of hydration. The light-as-water texture cools sensitive areas and Oat Extract protects against irritants to provide comforting relief to oversensitized areas. Why is it different: Made with only 9 ingredients to hydrate parched, easily sensitized skin.

Oat So Simple Water Cream Refill Pouch
Krave Beauty
$51
A refill pouch of your calming lightweight moisturizer with a burst of hydration. With the same no-fuss, soothing formula, Oat So Simple Refill Pouch quenches your skin and refills your jar up to 2.5 times! Plus, when you choose to refill, you're also using 86% less packaging material versus buying a new jar, so…

Oil La La
Krave Beauty
$28
Treat your skin like something you love. Don’t believe the rumors. Oils aren’t the enemy of oily, breakout-prone skin. Oil La La uses a blend of nourishing oils that are non-comedogenic to create balance, preventing and soothing breakouts.

Plumptuous Lip Jelly
Krave Beauty
$20
A nourishing, non-sticky lip oil that effectively hydrates delicate lip skin while giving your pout some color. Made with upcycled plum oil to hydrate, MaxiLip to smooth, and triolein to help ingredients work better. Available in 4 sheer but buildable shades in refillable packaging.

Plumptuous Lip Jelly Refill
Krave Beauty
$16
A nourishing, non-sticky lip oil refill that effectively hydrates delicate lip skin while giving your pout some color. Made with upcycled plum oil to hydrate, MaxiLip to smooth, and triolein to help ingredients work better. Available in 4 sheer but buildable shades.

Puffy Pouch
Krave Beauty
$25
A cushiony, easy to carry pouch that let's you take your skincare on the go. Perfect for travel, gym days, overnight stays — whatever you need to tote, do it in the fluffiest way possible. Only available while supplies last, so glow on the go with the Puffy Pouch before it's gone!

Summer Barrier On-the-Go Kit
Krave Beauty
$60
Take your routine on-the-go this summer. Gently cleanse, support your barrier, and seal in lightweight hydration with this kit, all housed in a soft, travel-friendly puffy pouch. TSA-approved and skin-approved. Why is it different: This routine keeps your skin in check wherever you go.

Summer Influencer PR Bundle
Krave Beauty
$120
24 Carrot Retinal Oil La La Mini Kale-Lalu-yAHA

Summer Skin Barrier Duo
Krave Beauty
$41
Two fan-favorites in one duo, designed to replenish you skin-barrier while protecting you against harmful UV rays in the height of summer. Why is it different: This duo is designed to work in tandem with your skin during the most intense heat of summer.

Summer Skin Trio
Krave Beauty
$65
Oat So Simple Water Cream Beet the Sun Cherry Cola Lip Jelly
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